Ikea to open store in Merriam, Kansas
Conshohocken, Pa. — Ikea announced it is submitting plans to the city of Merriam, Kansas, for a Kansas City-area store that would increase the Swedish retailer’s presence in the Midwestern United States.
Located eight miles southwest of Kansas City, Missouri, the 349,000-sq.-.ft, proposed Ikea store would be built along the eastern side of Interstate-35 at the Johnson Drive exit on 18 acres to be purchased from DDR Corp. Ikea also will evaluate potential on-site power generation to complement its current U.S. renewable energy presence at 89% of its U.S. locations.
Saks opens in Kazakhstan
New York — Saks Inc. has opened its first Saks Fifth Avenue store in Kazakhstan, in the city of Almaty.
The three-level, approximate 91,000 sq. ft. store is located in the Esentai Shopping Mall, which is the first of its kind in Kazakhstan. In addition to being anchored by Saks Fifth Avenue, the Esentai Shopping Mall includes a large selection of branded luxury fashion and jewelry stores. The shopping mall is part of Esentai Park, a new mixed-use development which includes luxury residential and commercial towers as well as a five-star hotel, which is expected to open in 2013.
Foot Locker taps LightHaus to measure customer traffic, shopping behavior
Vancouver — LightHaus announced that Foot Locker has deployed the LightHaus Visual Customer Intelligence (VCI) solution to measure customer traffic and sales conversion rates at all of its Champs Sports stores in the U.S. and Canada, as well as its Foot Locker Canada stores. The chain is adopting LightHaus VCI in stores in the U.S., Canada, Europe, and Australia.
“At Foot Locker, we know that the key to becoming the leading global retailer of athletically inspired shoes and apparel is our sustained focus on our customers,” said Dick Johnson, COO, Foot Locker, Inc. “We are deploying LightHaus VCI across our banners because it gives us reliable customer traffic data that we can use in our drive to improve productivity. LightHaus goes beyond traffic measurement though, as it helps us understand how our customers engage with us in our stores. We’re looking forward to bringing more stores onto the LightHaus VCI system and using this new in-store data to fine tune our operations.”
By integrating LightHaus VCI traffic data with its workforce management application, Foot Locker can schedule its staff based on the sales opportunity — the number of customers in the store — to ensure it has the right employees in the right place at the right time. In addition, Foot Locker can report daily conversion rates to help store managers improve sales productivity. The retailer is also using the LightHaus VCI system to test the effectiveness of new store layouts, merchandising concepts, and marketing campaigns.