OPERATIONS

Interbrand Design Forum names senior director, design

BY Staff Writer

Dayton, Ohio — Retail design and brand strategy firm Interbrand Design Forum announced that Ryan Brazelton has returned to the company as a senior director of design.

Most recently Brazelton worked for Aveda as global design director. In that role he oversaw store design, packaging and the development of corporate collateral, in addition to campaign design across all forms of media. Prior to that, he served as design director at Fitch. Brazelton was previously with Interbrand Design Forum for six years as the group leader of graphic design.

As senior director of design, Brazelton is responsible for providing creative leadership. He manages a multi-discipline design team through all aspects of the design process, also providing continuity throughout projects from start to finish, thereby ensuring detailed design integrity.

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News

Planters adds four flavor to product lineup

BY CSA STAFF

Planters has introduced four new peanut flavors to its product lineup. Consumers can now choose from Salted Caramel, Cocoa, Chipotle and Smoked flavors.

The brand incorporated both culinary trends and fan feedback when developing the new varieties, which pack up to 7 g of protein and at least four essential nutrients per serving.

"These delicious flavors are unlike anything Planters has developed for peanuts before," said Peter Cotter, brand manager for Planters. "While the new 6-oz. containers are the perfect size for sharing, we won’t judge snackers for wanting to keep them in their own snack drawers."

The new Planters peanut flavors are available nationwide in the snack aisle of grocery stores and carry a suggested retail price of $1.99 for each 6-oz. container.

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REAL ESTATE

New Kroger shopping center for Castle Hills, Texas

BY Michael Fickes

Lewisville, Texas — Kroger and retail developer Cencor Realty Services will break ground on a 123,000-sq.-ft. Kroger Marketplace this week. Slated to open in the first quarter of 2015, the new Kroger will anchor a community-regional-draw center located in the 2,500-acre master-planned community of Castle Hills, Texas.

In addition to the Kroger Marketplace, the center’s first phase will include 40,000 sq. ft. of in-line retail space and several ground sites for national restaurant concepts that have not been announced yet.

The planned shopping center will incorporate approximately 350,000 sq. ft. of retail space including additional anchor space, freestanding uses and small-shop retail and restaurant space. The Weitzman Group (www.weitzmangroup.com) will lease the space.

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