REAL ESTATE

Jones Lang LaSalle to lease and manage Shenandoah Plaza

BY Michael Fickes

Atlanta — Jones Lang LaSalle has announced that its retail group, in an exclusive deal, will lease and manage Shenandoah Plaza in Newnan, Ga. Anchoring the 146,121-sq.-ft. property are Big Lots, Rent-A-Center and Goodwill.

The property is currently 100% occupied. John Bemis, southeast retail market lead, and Janine Christian, senior VP, will direct JLL’s team on the assignment.

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Checking out cloud wallets

BY CSA STAFF

CardinalCommerce and Unbound Commerce have rolled out a cloud wallet service for online merchants. The cloud wallet service from Unbound Commerce scheduled for release in July leverages Universal Wallet APITM from Cardinal to offer a single point connection to several leading digital wallets.

The two companies have combined resources to address one of the biggest obstacles mobile purchases has: thumb-typing through checkout. Mobile retailers can use the cloud wallet service to accept any kind of cloud wallet their customers wish to use. The service supports PayPal, Amazon, Google Wallet, V.me by Visa, MasterPass by MasterCard, Payfone One Touch Checkout on Verizon devices and Sprint Mobile Wallet.

"Our two companies know we can deliver solutions to streamline mobile checkout. Unbound’s cloud wallet service will make it easy for retailers to accept the online wallet of their buyer’s choice," said Unbound Commerce VP and co-founder Keith Lietzki. "Based on studies, we expect to deliver 20-40% gains when retailers can accept the cloud-based wallet that works best for their individual buyers."

"Mobile can be the linchpin to retailers’ omnichannel strategy," added Lietzke. "Mobile is often non-transactional when it is mainly used to support other channels. But when the consumer has the impulse to purchase, the retailer must make the mobile purchase as quick as possible. Cardinal was an obvious partner for us once we understood the scope of their transactional capabilities. They have taken a big lead in support for this powerful new class of online wallets."

"The payments industry is in the midst of a transformation giving consumers unprecedented options from their banks, phone companies and e-commerce leaders," said Cardinal EVP Tim Sherwin. "A partnership with Unbound was attractive because it helps further our mission of normalizing payments through a single integration with little to no effort or time on behalf of our customers. Cardinal’s existing Centinel merchants can leverage the framework already in place to easily add the universal wallet API, effectively future-proofing their business so they are prepared for whichever services do take off."

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Stanley re-establishes identity with subtle re-branding

BY CSA STAFF

Stanley Black & Decker is trying a new logo on for size. Although it’s still yellow and black and still spells "Stanley," it represents a new brand identity for the iconic tool brand and diverse industrial company.

“Stanley has undergone a tremendous transformation in the past 15 years,” said John F. Lundgren, chairman and CEO. “The brand now participates in a vast array of markets, from health care and security to engineered fastening and oil pipeline services to hand tools and power tools. We wanted a logo that truly represented the size and scope of the brand.”

The Stanley brand is 170 years old.

Working with global brand strategy and design consultancy Lippincott, the company came up with a new brand positioning that it describes as "Performance in Action."

The new logo is described as "more dynamic" and "an upward arrow-like triangle that speaks to the concept of ‘action.’ "

“Through our research and creative work with Lippincott, we were able to mine the common core of all of our Stanley-branded products and businesses,” said James M. Loree, president and chief operating officer. “That common thread is excellence in performance. Whether it is the tool a professional relies on, a security system that a school relies on or a pipeline service that an industry relies on, Stanley means performance.”

“In 170 years, we’ve had three basic logos,” said Scott Bannell, VP corporate brand management. “I believe that this new logo has the strength and power to carry us for decades to come.”

The last time the company modified the Stanley logo was 1995, continuing an evolution that has progressed for nearly two centuries.

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