REAL ESTATE

La Palmera launches smart phone app

BY CSA STAFF

Corpus Christi, Texas — La Palmera shopping center, located in Corpus Christi, Texas, said it has launched a new smart phone application designed for all smart phone platforms, including Android, Blackberry and iPhone.

The new app, in development since September 2010, officially launched with a La Palmera Facebook posting to its 6,600 fans.

After downloading the app, shoppers will be asked to create a profile, including shopping preferences and categories where they would like to find special deals. The app offers a variety of categories: “Shop,” for a list of all stores; “Dine,” for all available dining options; and “Indulge,” for all the ways to get pampered at La Palmera. Users will also find a “Map” tab for a mall directory and list of stores as well as “Deals” tab to bring up all current promotions in one place. Store information, including specials can also be accessed individually for each of the more than 100 La Palmera tenants with links to call the store directly or to visit the store’s website, if available.

La Palmera is a 1 million-sq.-ft. super-regional mall with more than 100 retail and restaurant tenants including Dillard’s, J.C. Penney and Macy’s. Obtained in July 2008 by Trademark Property, La Palmera is the first mall to be LEED-CS pre-certified pursuing Silver certification by the U.S. Green Building Council. Following a $50 million renovation, the mall features a new outdoor main entrance featuring P.F. Chang’s and Grimaldi’s, 600-seat food court with a 4,500-gallon feature aquarium and a children’s ocean-themed play area.

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REAL ESTATE

The Cheesecake Factory, Forever 21 to open at Mall at Short Hills

BY CSA STAFF

Short Hills, N.J. — Bloomfield Hills, Mich.-based Taubman Co. announced that The Cheesecake Factory and Forever 21 will open at the company’s Mall at Short Hills, located in Short Hills, N.J.

Cheesecake Factory is slated to open a full-service restaurant, bakery and bar this summer. Forever 21 will open a 40,000+-sq.-ft. store in late 2011.

The Mall at Short Hills features 160 specialty stores and restaurants along with anchors Bloomingdale’s, Macy’s, Neiman Marcus, Nordstrom and Saks Fifth Avenue.

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REAL ESTATE

Ulta and more to open at Merchant’s Walk

BY CSA STAFF

Atlanta — Columbia, S.C.-based Edens & Avant announced that Ulta, along with additional retailers and restaurants, will open at its Merchant’s Walk open-air center in the East Cobb area of Atlanta.

“The evolving mix of local, regional and national retailers is part of the merchandising strategy we put into place at the outset of Merchant’s Walk redevelopment,” said Lyle Darnall, managing director for Edens & Avant. “We feel that the continued evolution of this mix will help foster a true sense of place for the East Cobb community and we look forward to adding to this list in the very near future.”

Along with the multi-million dollar renovation to the retail center, the expansion of the Merchant’s Walk Stadium Cinemas and the previously announced mix of national and local retailers such as Whole Foods (opening summer 2011), Pinkberry and Chipotle, Merchant’s Walk will soon be home to Ulta, which is opening a 10,000-sq.-ft. store in the summer. Also opening are Mirko Pasta (this spring), Gigi’s Cupcakes (opened in January), and the Eye Gallery Distinctive Eyewear (March 1).

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