OPERATIONS

Macy’s stores to open midnight on Black Friday

BY Marianne Wilson

New York — For the second year in a row, Macy’s stores nationwide will open at midnight on Black Friday, Friday, Nov. 23.

A new Black Friday feature on Macy’s mobile app will help customers browse and shop for specials specific to their local store.

“Black Friday is a day dedicated to finding the best deals,” said Peter Sachse, Macy’s chief stores officer. “For the first time last year, Macy’s stores nationwide opened at midnight and our customers loved getting a head start on their holiday shopping. Based on their enthusiastic response, we plan to repeat it again this year.”

Beginning Nov. 15, Macy’s customers will be able to view Black Friday specials on their mobile device, create personal shopping lists they can edit and share with friends, and receive push notifications that will offer details on previously unadvertised specials.

In addition, the new Black Friday feature on Macy’s mobile app will allow customers to browse Black Friday specials specific to each Macy’s, helping them navigate their local store by sending the department name and floor for each special by store location.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Are you hiring seasonal employees this year?

View Results

Loading ... Loading ...
OPERATIONS

Ralph Lauren pulling plug on Rugby

BY Marianne Wilson

New York — Ralph Lauren Corp. is shuttering its Rugby division, Crain’s New York reported.

The preppy-inspired Rugby brand, targeted at a young audience, was launched in 2004. It has 14 locations.

“We continue to believe that we can service the millennium Rugby customer with brands such as Denim & Supply and Club Monaco,” said Roger Farah, president and COO, on the company’s recent earnings call.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Are you hiring seasonal employees this year?

View Results

Loading ... Loading ...
OPERATIONS

Office Max appoints Walgreens exec as chief marketing and strategy officer

BY Staff Writer

Chicago — OfficeMax announced that it has appointed Kim Feil as executive VP and chief marketing and strategy officer, effective Nov. 12.

Feil will have accountability for all aspects of marketing across the enterprise, with particular emphasis on brand management and evolution of the company’s traditional marketing vehicles to new media including digital and social.

Most recently, Feil served as chief marketing officer and corporate VP for Walgreens.

keyboard_arrow_downCOMMENTS

Leave a Reply

P.Banik says:
Mar-29-2013 11:21 am

He is definitely the right candidate for the job and he is bound to make positive changes. Marketing is a difficult field and in this dynamic field people like Perry Belcher are doing an incredible job which is really inspiring for the entrepreneurs.

P.Banik says:
Mar-29-2013 11:21 am

He is definitely the right candidate for the job and he is bound to make positive changes. Marketing is a difficult field and in this dynamic field people like Perry Belcher are doing an incredible job which is really inspiring for the entrepreneurs.

P.Banik says:
Mar-13-2013 11:37 am

For any organization having the right marketing strategy is essential. However, sometimes it could become difficult to keep the employees motivated so it is better to create a corporate event.

P.Banik says:
Mar-13-2013 11:37 am

For any organization having the right marketing strategy is essential. However, sometimes it could become difficult to keep the employees motivated so it is better to create a corporate event.

P.Banik says:
Feb-26-2013 11:32 am

To survive and to outstrip competitors a business now needs cutting edge marketing techniques. Online platform is the most happening place now to promote a brand,but it is essential to implement the right marketing strategies apt for this new field. That is the reason most businesses have outsourced marketing campaign to achieve better results.

P.Banik says:
Feb-26-2013 11:32 am

To survive and to outstrip competitors a business now needs cutting edge marketing techniques. Online platform is the most happening place now to promote a brand,but it is essential to implement the right marketing strategies apt for this new field. That is the reason most businesses have outsourced marketing campaign to achieve better results.

TRENDING STORIES

Polls

Are you hiring seasonal employees this year?

View Results

Loading ... Loading ...