STORE SPACES

Macy’s unveils new design for footwear department

BY CSA STAFF

New York– Macy’s has debuted a new environment for one of its signature businesses—women’s shoes—at its store in Oak Brook, Ill. The plan is for elements of the updated format to be implemented in additional locations going forward.

The revamp, designed by Charles Sparks + Company, Westchester, Ill., has a clean, modern look. It features “runway” fixtures, sweeping lines and monolithic linear shelving concepts. A semi-transparent screen-like segmentation of spaces allows trend statements to flow easily within the overall plan.

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STORE SPACES

Verizon Wireless is Energy Star partner

BY CSA STAFF

New York City — Verizon Wireless has joined the Environmental Protection Agency’s Energy Star program. Seventy-five Verizon Wireless Communications Stores have already earned the Energy Star designation for superior energy performance.

Under the partnership, Verizon Wireless pledges to measure and track energy performance at hundreds of its stores, switching centers, cell sites and other facilities throughout the United States.

“We are formalizing our partnership with the EPA and this strategic, corporate energy management program to help us continue to enhance our business’ sustainable energy practices and contribute to a better environment for future generations,” said John Stratton, executive VP and COO for Verizon Wireless, in a statement. “And being more energy efficient makes business sense: energy efficient operations help keep costs down, and we can redirect those resources to improve the customer experience.”

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Gap opens holiday pop-up

BY CSA STAFF

San Francisco — Gap has joined the growing ranks of retailers opening holiday pop-ups. The chain has teamed with the New York City hipster publication Cool Hunting to open a temporary store at Gap’s 5th Avenue and 54th Street gallery space. It will be open through Jan. 2, 2011, and feature more than 100 products hand-selected by Cool Hunting‘s editors.

The look and feel of the shop channels a cozy winter sanctuary, created by local designer by Kenyan. Infusing modern-rustic textures with a warm ambiance, the shop integrates hanging light fixtures, panels made of salvaged barn wood, antique Persian rugs, bead board paneling, chandeliers by Roll and Hill, decorative painting by Evolving Image and wood top tables with metal gas pipe legs, all surrounded by one-of-a-kind art installations, including one-of-a-kind Jonathan Adler sculptures and one of Ian Hundley’s map-based quilts. The shop’s graphics were created by Matt Van Ekeren.

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