REAL ESTATE

Mall of America turns 25

BY Al Urbanski

It was 25 years ago today the Ghermezian family taught American shoppers to play.

The Ghermezians and their Triple Five development company had already set a new standard for enclosed shopping centers with their West Edmonton Mall. But on August 11, 1992, on the former site of Metropolitan Stadium in Bloomington, Minnesota, they and managing agent Simon created a whole new ball game.

The 4.2-million-sq.-ft. (now 5.6 million -sq.-ft.) property proved that mall guests would clamor for roller coaster rides as well as big bargains. As Camp Snoopy gave way to Nickelodeon Universe and new attractions such as Sea Life Aquarium, Crayola Experience, and Rick Bronson’s House of Comedy, Mall of America continues to serve as the pace car for experiential retail.

“It’s the intersection of the best in retail, entertainment, and dining, and above all, a place for friends and family to gather and make memories,” said MOA senior VP of marketing, Jill Renslow.

More than a billion guests have visited the internationally known institution, which counts some 12,000 employees, 520 stores, and 50 dining establishments.

Adhering to its “bigger is better” philosophy, Mall of America began celebrating its 25th year with a Boyz to Men concert in February. That’s been followed by nighttime light shows, a birthday lounge pop-up, and a summer concert series.

Today’s birthday festivities at the mall will include assaults two world records (most conical birthday hats worn and most cupcakes decorated).


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REAL ESTATE

Ivanka Trump opening store in her father’s namesake building

BY CSA STAFF

The Ivanka Trump brand is making its second foray into freestanding retail.

The company will open a location in Trump Tower on Manhattan’s Fifth Avenue this fall, giving the tourists who visit the site a chance to buy Ivanka Trump-branded merchandise, Bloomberg reported.

The brand previously had a jewelry shop in Manhattan, which closed in 2015. It also shuttered its only other location, a luxury shop in Beijing.

A sign in the lobby of the Trump Tower announces the coming store with a floral design fashioned in Ivanka Trump’s signature pink.

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Going Dutch: Are bike garages in your future?

BY Al Urbanski

As more retailers begin to adopt the Bonobos-style showroom store as their brick-and-mortar strategies, will bike garages become a new fixture in malls and shopping centers?

If so, the city of Utrecht in the Netherlands might prove the design test case. It just opened the first phase of what will be the world’s largest bike garage at the Central Train Station, a 184,000-sq.-ft. space capable of holding 12,500 bikes at full build-out.

Since the Hoog Catharijne shopping mall was built near the stationin the 1970s, traffic congestion has plagued the area and more bikers have filled the streets.

More such garages are planned for the bike-mad nation, which has more bicycles than people. An 8,500-bike garage is being built in The Hague and similar facilities are underway in Amsterdam and Delft.


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