McDonald’s to offer free Internet access
Portland, Ore. McDonald’s Corp. plans to offer free wireless Internet access at most of its U.S. fast-food restaurants as a part of a move to become more of a destination spot.
The company has offered Internet access for about five years, but in mid-January it will lift the $2.95 fee it has charged for two hours of Internet access at 11,000 of its 14,000 U.S. locations. There will be no time limit after the fee is lifted.
McDonald’s is providing the wireless service through a partnership with AT&T.
Kroger awards frequent shoppers with free minutes
CINCINNATI Kroger announced a first of its kind loyalty program that rewards frequent shoppers with free wireless service using the company’s own wireless phone service, branded i-wireless.
The free minutes rewards program enables customers to earn free airtime on their i-wireless phone, available exclusively at more than 2,200 Kroger stores nationwide, when they purchase groceries at the Kroger family of stores.
“The free minutes rewards program empowers customers to directly influence the amount they spend each month on their wireless service. The more they shop at Kroger, the more they’ll save on their wireless bill,” said Paul McAleese, CEOof i-wireless. “For loyal Kroger shoppers, free minutes enables i-wireless to deliver the best value in the marketplace today, making it an incredibly attractive option for the millions of shoppers that visit a Kroger store on a weekly basis.”
i-wireless customers that subscribe to a monthly rate plan or a pay-as-you-go plan will receive 20 free minutes of airtime for every $100 they spend in-store. Customers are notified via text message of their reward in an immediate fashion, often receiving the message by the time they reach the parking lot following their shopping transaction.
Former Wrigley CEO joins Whirlpool board
Benton Harbor, Mich. Whirlpool announced the appointment of William Perez, former president and CEO of Wm. Wrigley Jr. Co. to its board of directors.
Perez was president and CEO of Wrigley from 2006 to 2008, when it was acquired by Mars Inc.. From 2004 to 2006, he served as president and CEO of Nike.