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McDonald’s, PayPal testing mobile payments

BY Marianne Wilson

New York — McDonald’s Corp. is testing a mobile payments service with PayPal in 30 McDonald’s locations in France.

Using the service, McDonald’s customers can order food on smartphones through a McDonald’s application, or online, and then pay for their food with PayPal via either the McDonald’s mobile app or a web browser. There is a separate line in the test locations to pick up the meals, according to a report in the Chicago Tribune.

To date, PayPal, which is owned by eBay Inc., has signed up more than 15 retailers, including Home Depot and Office Depot, to accept PayPal payments in their stores.

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Weber launches digital cookbook

BY CSA STAFF

PALATINE, Ill. — Weber-Stephen Products has released its first digital book: "Weber’s Time to Grill: Get In. Get Out. Get Grilling," available for download on the iBookstore, Amazon, and Barnes & Noble. Written by New York Times best-selling cookbook author and James Beard Award nominee Jamie Purviance, "Time to Grill," released in a soft-cover format in 2011, has sold more than 260,000 copies to date.

"We are excited to bring grilling fans a true cookbook experience in a handy digital format—it’s a convenient, portable way to enjoy classic Weber recipes," said Brooke Jones, director of marketing for Weber-Stephen Products. "Whether out in the backyard, or at a cookout during a weekend getaway, a tablet is usually packed nearby—and now it can hold all of the delicious recipes showcased in Weber’s ‘Time to Grill.’"

Weber’s "Time to Grill" digital book features more than 200 paired recipes.

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TRU grows Babies’R’Us assortment

BY CSA STAFF

WAYNE, N.J. — Toys"R"Us is taking aggressive steps toward becoming a bigger player in the highly competitive baby products market, by expanding its offerings under the Babies"R"Us brand.

The company has introduced a new infant feeding line and an expanded assortment of bedding and room decor, food, formula, snacks and other essentials and now offers customers more than 1,600 products.

"As the baby products authority, Babies"R"Us has long been the destination for preparing for the arrival of a new baby, offering parents a robust product assortment and knowledgeable associates to help them navigate this exciting, but often intimidating, time in their lives. With the expansion of our line of Babies"R"Us-branded products, that same reliability is found in new lines of quality items that make parenthood easier from infancy through childhood," said Larry Azar, VP product development juvenile and apparel for Toys"R"Us Inc. "For the company, the expansion of Babies"R"Us-branded products provides a true competitive point of difference as we further our initiative to offer products that are not available anywhere else."

The expanded assortment includes an infant and toddler feeding line called "Purely Simple." Available in mid-August, both online at Babiesrus.com and in-store in the feeding aisle of Babies"R"Us and Side-by-Side stores nationwide, the line includes a variety of bottles and nipple designs, bottle warmer and cleaning and sterilization products.

The company has also expanded its assortment of crib and bassinet sheets with approximately 100 different sheets in varying fabrics, colors and patterns. In Babies"R"Us stores nationwide, new displays feature swatches of each different fabric available. Parents and gift givers can touch and feel the sheets before purchasing them to select the sheet that best suits their baby’s needs – choosing from percale, knit, sateen, flannel, tencel, organic and brushed fabrics.

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