Michaels craft expert lends talents to TLC
Irving, Texas — Michaels Stores creative expert Jo Pearson will serve as one of three judges on TLC’s new competition series, "Craft Wars." The show, hosted and executive produced by celebrity crafter Tori Spelling, premieres June 26 at 10 p.m. Eastern (9 p.m. Central time).
"If you can’t glue it, don’t do it! That was my mantra," said Pearson, an author and host of Michaels.com how-to webisodes. "It was the experience of a lifetime, working with Tori and the other judges. And the contestants were awesome, so it made filming a great experience."
Each week, the show pits three contestants against each other to design and complete a project in just one hour. Pearson and her fellow judges Erica Domesek (author of the DIY book "P.S. — I Made This") and Stephen Brown (author and founder of the gift and holiday decor company Glitterville Studios) evaluate the crafts and eliminate one contestant during each show. The last two crafters standing compete in the week’s Master Craft challenge, with a $10,000 grand prize on the line.
Former Nordstrom exec joins board of shopper app developer
Seattle — Former Nordstrom executive, Loretta Soffe, has joined the advisory board of Zoomingo, which creates shopping discovery apps that help consumers find the best sales in their local stores anywhere in the nation.
Soffe spent 24 years at Nordstrom in buying, merchandising and product development. For the last 10 years, she served as EVP, general merchandise manager of women’s, the largest division in the company with annual sales of $2.0 billion.
"We are delighted to bring on board Loretta Soffe who brings significant consumer retail and merchandising expertise," said Shirish Nadkarni, co-founder of Zoomingo. "Loretta will play a critical role in helping Zoomingo develop both its consumer and retail strategy especially as it relates to making Zoomingo an attractive platform for retailers to reach new mobile audiences."
Zoomingo — a take on "Zoom-in-and-go" — is a unique location-based shopping app that lets consumers find the best sales in their local stores anywhere in the nation, all from the convenience of their smartphones or from the comfort of their home computer. Zoomingo offers shoppers instant access to the largest catalog of local sale items anywhere in the US across more than 70,000 retail outlets from national retailers such as Macy’s, Target and Nordstrom as well as independent boutiques in an easy-to-browse, easy-to-use format. Handy phone numbers and store maps allow the shoppers to visit the stores to complete their purchases.
Jones Group names EVP design
New York — The Jones Group has named George Sharp EVP design, a newly created position. Sharp will report to Stefani Greenfield, chief creative officer, and will work across all brands.
"George is an exceptional talent who brings tremendous experience and knowledge to The Jones Group," said Stefani Greenfield, chief creative officer of The Jones Group. "He will work closely with all of our brands to ensure that great design leads the process by which our brands enter the market."
Sharp brings more than 25 years of creative experience to The Jones Group. Most recently he was the creative director and EVP design for St. John where he oversaw every aspect of the brand’s creative direction worldwide. He is credited with successfully drawing from the brand’s heritage and transforming St. John into a modern global lifestyle brand. Prior to St. John, Sharp was VP design for Ellen Tracy.
"I am thrilled to be joining The Jones Group at this exciting point in time," said Sharp. "I especially look forward to working under the dynamic leadership of Richard Dickson and Stefani Greenfield and supporting the company’s vision of transformation for the company."