MARKETING/SOCIAL MEDIA

Netflix Markets TV Direct

BY CSA STAFF

Los Gatos, Calif. Netflix is coming to TV land. The company joined with Roku, Saratoga, Calif., to offer The Netflix Player, a device that will allow Netflix subscribers to view movies and media directly on their televisions.

The device sells for $99.99 and streams video direct from Netflix to the consumer.

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Kroger reminds families about food safety

BY CSA STAFF

CINCINNATI As the summer grilling season approaches, The Kroger Co.’s family of stores is reminding customers about the four keys to safe grilling: chill, clean, separate and cook.

“Grilling out with family and friends is a terrific summer pastime we can all enjoy. At Kroger, we are partnering with our customers to remind them to follow these easy food safety tips so that every cookout is a success,” said Joe Grieshaber, group VP Kroger’s meat, seafood, deli and produce departments.

For more information about fresh meat and food safety, Kroger invites customers to visit: www.kroger.com/safefood.

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Retail pharmacies partner with Google for new health tool

BY CSA STAFF

NEW YORK Retail pharmacies such as CVS Caremark and Walgreens have partnered with Google to help consumers manage their health care information online through Google’s latest product, Google Health.

Using the Google Health tool, consumers can access vital health information, such as their prescription history. In addition, Google is working with the retailers to better integrate its product with their pharmacies. For example, patients who receive treatment at CVS’s MinuteClinic will be able to securely import their visit summaries into their Google Health Accounts. For its part, Walgreens is offering customers the chance to have their prescription history updated to Google Health on a daily basis.

Google Health is available on the Web at www.google.com/health.

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