HOT CONCEPTS

The North Face, Indianapolis

BY CSA STAFF

Reflecting the brand tagline, “Never Stop Exploring,” the new global prototype of The North Face is meant to inspire customers to get outside and experience the great outdoors. Designed by Gensler, the store has a sleek, streamlined modern look and is composed of natural elements and textures. Trail markers, built of wood, stone and metal, distinguish the retailer’s core categories: outdoor, action sports and performance.

Bold environmental graphics, large-scale photos and flat-panel videos screens add excitement and energy to the retail environment while also enabling customers to engage with The North Face-endorsed athletes and product experts and learn about worldwide expeditions.

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L.Jandayan says:
Mar-06-2013 10:45 am

This company is trying and
This company is trying and planning to test three free-standing big and tall stores under the Men’s Warehouse brand later years pass by. Being an entrepreneur needs retail concept. - Scott Sohr

L.Jandayan says:
Mar-06-2013 10:45 am

This company is trying and planning to test three free-standing big and tall stores under the Men’s Warehouse brand later years pass by. Being an entrepreneur needs retail concept. - Scott Sohr

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Whirlpool makes product showcase a virtual reality

BY CSA STAFF

BENTON HARBOR, Mich. — Whirlpool announced that it has launched a virtual showroom to showcase its latest products. The showroom, which can be accessed athttps://vts.inxpo.com/Launch/Event.htm?ShowKey=3631, is modeled afterthe company’s flagship brand and product experience center in Chicago’s Reid Murdoch Center.

"Going virtual with the World of Whirlpool adds a convenient option for our audiences to see our latest and greatest in product offerings," said Monica Teague, senior brand public relations manager for Whirlpool. "The World of Whirlpool Corporation Virtual Tradeshow reinforces Whirlpool Corporation’s commitment to being green by offering all the benefits and information of a tradeshow online."

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Walmart CEO shops at Target

BY CSA STAFF

A Reuter’s report this week quotes the manager of a Target store in Rogers, Ark., regarding the fact that Mike Duke, president and CEO of Wal-Mart Stores Inc., is an occasional visitor in his store. Well of course he is. And so are hundreds if not thousands of other Walmart employees.

Target opened its store in Rogers two years ago and did Duke and other senior Walmart executives a huge favor. The store is less than a mile outside the gated entrance to the upscale community where many of Walmart’s senior officers are known to live. Prior to its opening, if Walmart executives wanted to check out Target they had to drive south about a half hour to Fayetteville.

Target chairman, president and CEO Gregg Steinhafel is presumably a regular visitor at Walmart stores in the Twin Cities area, but the big difference is he is able to do so with a degree of anonymity not available to Duke who is well known in the much smaller community of Rogers.

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