NPD: Consumers typically put off Valentine’s Day to last week
Chicago — Seventy-eight percent of those who celebrate Valentine’s Day plan to shop a week or less before the actual day, and still many wait until Feb. 13 or Feb. 14 to purchase, finds recent by The NPD Group.
Women do not begin their Valentine’s Day shopping much earlier than men; one-in-three female buyers (32%) wraps up her shopping Feb. 13-14, and 47% of men made their final Valentine’s Day purchase on Feb. 13 or 14, according to NPD’s SnackTrack Holidays Valentine’s Day Profile.
According to the report, the most common gift was candy, given by 38% of adults and 47% of teen gifters. Supermarkets and discount stores are the primary channels for Valentine’s Day purchases. Consumers say that they choose these channels for convenience purposes.
REI CEO nominated for new role in Washington
SEATTLE — Sally Jewell, CEO of REI, has been nominated as Secretary of the Interior.
Sally has led REI as CEO since 2005 and during that time has provided steady leadership for the co-op and its thoughtful growth. During her tenure REI has increased sales from $1 billion to nearly $2 billion, added 71 stores, and greatly expanded its online business. Under Sally’s leadership, the company has been named annually to Fortune Magazine’s list of the Best Companies to Work For.
During her tenure, Sally championed the co-op’s engagement in supporting volunteer stewardship of public lands, as well as the efforts to manage REI’s environmental footprint.
"Sally’s broad business background, community leadership, and her depth of knowledge of the range of issues managed by the Department of the Interior will be of significant value to the department and great service to the nation," REI stated in a press release.
Walmart takes to Twittisphere to promote green initiative
BENTONVILLE, Ark. — Walmart and Mother Nature Network are inviting people to use Twitter to express their green ideas for the chance to win a $100 Walmart gift card.
The contest begins at 11 a.m. CST when @WalmartGreen will post the inaugural question: "Tell us your idea for an eco-friendly gift for your Valentine." To be eligible to win, users must follow @WalmartGreen and reply to @WalmartGreen with their response. Submissions will be accepted until 5 p.m. CST, and all responses should include the #WinItWednesday hashtag to be considered. Three entries will be selected and the winners will each receive a $100 Walmart gift card along with a chance to have their winning idea featured on The Leaderboard, Walmart and Mother Nature Network’s new editorial destination, and Walmart’s The Green Room.
Joel Babbit, CEO and co-founder of Mother Nature Network, and Andrea Thomas, senior vice president of sustainability at Walmart, will help choose the winners, whose stories or sustainability tips will then be published on The Green Room within the month.
A new contest will be announced on the first Wednesday of each month.
"When it comes to the environment, even the smallest positive change matters," said Joel Babbit, Chief Executive Officer of Mother Nature Network. "We will never know where the next, brilliant idea will come from, but this contest may bring it to life thanks to a simple tweet."
"The creativity that inspires sustainability solutions within our company has always impressed me, which is why I’m eager to see what sustainability-inspired changes people are making in their own lives every day," said Andrea Thomas, senior vice president of sustainability at Walmart. "I hope celebrating everyday steps in this fun and simple way will inspire even more people to explore how easy it can be to take action, both in-home and in-store."