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OfficeMax expands private label offering

BY Dan Berthiaume

Naperville, Ill. – OfficeMax Inc. is expanding its offering of private-label writing products by 75%. The new products include pens, mechanical pencils, highlighters and permanent markers. OfficeMax is offering more private label writing items while it is also restyling existing ones.

"Our new and re-styled OfficeMax brand writing products round out our private brand solutions to meet a variety of price points and writing needs for our customers," said Ronald Lalla, executive VP, chief merchandising officer at OfficeMax.

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The Knot parent names Steib president

BY Dan Berthiaume

New York – XO Group Inc., parent company of wedding/baby-themed e-commerce brands such as The Knot, The Bump and ijie.com, has named Michael Steib president, effective July 1. Steib most recently served as CEO of Vente-Privee USA, an e-commerce venture backed by American Express, and also held digital executive positions at companies including Google and NBC Universal.

"I’m thrilled that Mike is joining XO Group,” said David Liu, CEO of XO Group. His background building and leading successful businesses around digital platforms and marketplaces is exactly what we need to continue disrupting the wedding industry. Our goal is to tap into a greater portion of the $70 billion wedding market than our current business does today. Mike gives us fresh perspective and a track record of rigorous execution, both of which will help us drive the success of our ambitious mission."

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Staples offers summer assortment

BY Dan Berthiaume

Framingham, Mass. – Staples is moving beyond its traditional assortment of office products and offering customers an array of what it calls “summer celebration” products both in stores and online.

“Staples’ expanded assortment of products makes it easier than ever to stock up on summer celebration essentials,” said Mike Edwards, executive VP, merchandising, Staples North American Stores and Online. “We’ve added thousands of new items, and shoppers can find everything from barbecue grills to picnic snacks to customized banners for reunions and gatherings. Customers who order through Staples.com can enjoy convenient, quick delivery, in most cases overnight.”

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