ECOMMERCE

Online Holiday Shoppers Happy With Experience

BY CSA STAFF

New York City More consumers chose to shop online this holiday season and the majority were satisfied with their experience, according to a new survey by Nielsen.

Nielsen reported that 82% of online shoppers are satisfied or somewhat satisfied with the customer support available during their online holiday shopping experience this year. Among the 46% of respondents who had posted or planned to post reviews about their online shopping experience, 88% said those reviews either were or would be positive.

“The holiday season has always been important to retailers because it generates a material percentage of the year’s sales,” said Ken Cassar, VP of industry solutions analytics for Nielsen Online. “But the season also sets the stage for the upcoming year. Negative customer experiences can hamper growth significantly, especially in this age of consumer-generated media.”

“Online retailers should be thrilled that regardless of whether or not sales meet expectations, this holiday season will provide a solid foundation for 2008 from a customer-service perspective,” Cassar added.

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Stop & Shop to expand deli kiosk service

BY CSA STAFF

BOSTON Stop & Shop will be offering customers access to self-service deli ordering in more than 200 stores by the first quarter of 2008.

Modiv Media, the maker of the Modiv DeliVision kiosk used by Stop & Shop in select stores, as well as other supermarket chains, announced Monday that Stop & Shop would be expanding the use of the service, which allows customers to place their deli order using a touch screen and informs them when the order will be filled, thus eliminating the need to wait in line. In addition, customers, are able to scan their loyalty card for easy ordering of their favorite items.

 

Using Modiv DeliVision, Stop & Shop can now provide a new way for customers to shop, said Christine Dorman, senior vp of operational and strategic initiatives and support services for Stop & Shop. DeliVision gives us an opportunity to enhance customer satisfaction and increase our efficiency. 

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Del Monte board elects Williams-Sonoma cfo

BY CSA STAFF

SAN FRANCISCO Del Monte Foods has announced that it has named Williams-Sonoma executive Sharon McCollam to its board of directors.

Sharon McCollam has served as evp, coo and cfo of Williams-Sonoma since July 2006. She joined the company in March 2000 as vp of finance. From 1993 to 2000, McCollam held a variety of positions at Dole Foods, including vp and cfo of the Dole fresh vegetables division from 1996 to 2000.

We are delighted to welcome Sharon to our board of directors, commented Richard Wolford, ceo and chairman of the board. We believe Sharons participation as a board member will be very beneficial to Del Monte Foods. Her experience is complementary to our business; she contributes additional financial expertise, and as well, will provide important retail and consumer packaged goods perspective for our business. 

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