Online retail sales reach Christmas season record
New York City — A report released Monday by MasterCard Advisors said that while it’s still too early to know the final outcome of the Christmas shopping season, it’s already clear that it’s been a record season for online retail.
Consumers had spent $36.4 billion online by Thursday, the day before Christmas Eve, according to SpendingPulse, a MasterCard Advisors report. That’s a 15.4% increase over last year. Six out of the seven weeks since Oct. 31 marked double-digit rises in online spending, with apparel accounting for 18.8% of overall sales online. In 2009, apparel accounted for 16.9% of spending.
Figures may rise even more with the addition of bricks-and-mortar retail sales, according to the MasterCard Advisors report. Shops and malls were crowded; the National Retail Federation expected a 3.3% jump over last year’s spending, to more than $451.5 billion. The year-over-year increase hasn’t been that hefty since 2006; it would also be the biggest total since the record sales figure in 2007 of $452.8 billion.
Food Lion goes mobile
Salisbury, N.C. — Food Lion has unveiled a new mobile app that puts its stores right at customers’ fingertips.
The new app, developed in partnership with Mercatus USA, gives customers the capability to create shopping lists, access weekly specials, download new recipes and locate stores. Also giving customers more bang for their buck is the opportunity to sign up for the Food Lion MVP loyalty program through the app.
The app can be accessed by visiting the iTunes library, and is compatible with iPhone, iPad and iPod devices.
"At Food Lion, we are constantly looking for new ways to enhance the shopping experiences of our customers," said David Palmer, director of customer relationship management and interactive marketing. "This new mobile application is user-friendly and makes it easy for our shoppers to connect with us while they are on the go."
In case you missed it
Connecting Northwest Arkansas earlier this month published the results of a survey of Walmart suppliers that revealed some interesting insights and this week spawned a few inaccurate headlines from various news organizations. The most notable was a headline on a Bloomberg story, which said Walmart suppliers lacked confidence in company CEO Mike Duke and that senior managers were explaining the company’s strategy. That’s a powerful statement and would be quite an indictment of the company’s chief executive and senior leadership team, if it were true.
Unfortunately for Bloomberg and other media properties who aggregate and comment on information produced by others, the Connecting Northwest Arkansas Supplier Survey contained no data that would support the vote of no confidence in Duke. However, rather than quibble with the misinterpretations of others and spend time attempting to clarify their distortions, you are encourage to check out the findings and judge for yourself what those surveyed think of Walmart. Simply click here or visitwww.connectingnwa.com to download a copy of the report.