MARKETING/SOCIAL MEDIA

Pantone: And the color of the year is …

BY Marianne Wilson

Carlstadt, N.J. — Pantone, an X-Rite company and the global color authority, announced Pantone 18-3224 Radiant Orchid as the color of the year for 2014.

"While the 2013 color of the year, Pantone 17-5641 Emerald, served as a symbol of growth, renewal and prosperity, Radiant Orchid reaches across the color wheel to intrigue the eye and spark the imagination," said Leatrice Eiseman, executive director of the Pantone Color Institute. “An enchanting harmony of fuchsia, purple and pink undertones, Radiant Orchid inspires confidence and emanates great joy, love and health. It is a captivating purple, one that draws you in with its beguiling charm."

Pantone advised that interior spaces can be spruced up by incorporating the eye-catching hue in paint, accent pieces and accessories. Radiant Orchid complements olive and deeper hunter greens, and offers a gorgeous combination when paired with turquoise, teal and even light yellows. The vibrant color also can liven up neutrals including gray, beige and taupe.

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News

Neiman Marcus exec headed to online luxury consignment site

BY Staff Writer

San Francisco — The RealReal, a leader in online luxury consignment, announced the appointment of Ann Paolini to its leadership team as executive VP of sales. She is joining The RealReal after spending 25 years at Neiman Marcus as a senior executive, and will be responsible for the RealReal’s sales team and consignor relations.

"I believe Ann’s wealth of knowledge and valuable understanding of the luxury industry from both the designer and client perspective will bring the overall consignor and customer experience to a new level," said Julie Wainwright, founder and CEO of The RealReal. " Ann’s tenure at Neiman Marcus will be invaluable in building personal and long lasting relationships with our consignors, which will continue to set us apart from other online luxury consignment sites."

Ann spent 25 years with Neiman Marcus in senior management positions. Her most recent role was senior VP managing director of Last Call.

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INVENTORY

Samsonite Company Stores to improve inventory planning with TXT

BY Staff Writer

New York — TXT Maple Lake, an international provider of integrated and collaborative planning solutions, is pleased to announce that Samsonite Company Stores, the U.S. retail division of Samsonite, is turning to TXT technology in a bid to optimize inventory through more effective merchandise planning.

Selling luggage, business cases and accessories under the Samsonite, Samsonite Black Label, and American Tourister brands, Samsonite Company Stores operates retail stores in 38 states across the U.S.

“TXT’s software will be used to help better manage inventory through the use of their flexible merchandise planning and open-to-buy tools,” explained Mike Zucker, VP of merchandising & marketing for Samsonite Company Stores.

“We needed a robust, reliable merchandise planning solution with complete data integrity,” added Robert Hales, Retail Controller of Samsonite Company Stores. “We felt that TXT had a strong track record in this area.”

Expected benefits from the project include a more standardized planning process, enhanced collaboration and simulation capabilities, and instant visibility of accurate data for fast, effective decision making.

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