STORE SPACES

Parametric’s directed sound going into more Build-A-Bear Workshop stores

BY Staff Writer

San Diego, Calif. — Parametric Sound Corp. announced that Build-A-Bear Workshop will include the company’s directed-sound product, HyperSound, in an additional 20-25 newly designed stores that it plans to open across North America this year. The stores have received rave reviews since the retailer unveiled its new interactive design in six locations in the fall of 2012.

HyperSound immerses listeners in a robust 3D audio experience from just two speakers

By 2014, Build-A-Bear Workshop expects to refresh 40 to 50 locations with either full or partial elements of the new design format.

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STORE SPACES

Perkins Restaurant & Bakery plans store redesign

BY Staff Writer

Memphis — Specialty restaurant operator Perkins Restaurant & Bakery is launching a store remodeling initiative that will include more than 20 corporate locations in the first half of 2013 and then expand to franchise locations.

The remodel package, designed by Louis & Partners Design, will encompass external and internal changes. Perkins operates 416 restaurants in 34 states and Canada.

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Bloomberg: Apple to grow aggressively in China

BY Katherine Boccaccio

New York — A Wednesday report by Bloomberg said that Apple plans to double its number of retail stores in China over the next two years to help offset slowing growth worldwide.

CEO Tim Cook said in a Tuesday conference call that Apple’s 2Q sales in the greater China region increased 11% to a record $8.8 billion, from the 67% pace of growth in the prior quarter. A slowdown globally is prompting the company to shore up sales in China, and that is with more units than the current 11, said Cook. But, say analysts, his plan isn’t aggressive enough.

“Doubling stores over two years is simply not enough,” Shaun Rein, managing director of China Market Research Group in Shanghai, told Bloomberg. “Their sales growth is really collapsing.”

The newly announced plan is off the pace set by former head of retail operations Ron Johnson, who set a target of 25 stores by February 2012.

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