News

QVC to acquire Oodle to fuel social commerce

BY Staff Writer

West Chester, Pa. — QVC announced that its wholly owned subsidiary, California Voices, has signed a definitive agreement to acquire Oodle, a social commerce leader that runs the Oodle Marketplace application on Facebook. The acquisition is expected to close by Dec. 31.

"The QVC shopping experience is fundamentally social in nature," said Claire Watts, QVC U.S. CEO. "With this acquisition, we can fuel our evolving social commerce experience. Oodle brings a great team that shares our values and passion for creating a rich customer experience."

Oodle is a social marketplace where users buy, sell, and give with friends, friends of friends, neighbors, co-workers, and other people in their local community. Oodle’s Marketplace, which has over 11 million unique monthly users, is available on Oodle, Facebook, and iPhone, iPad, iTouch, and Android devices.

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REAL ESTATE

Sherwin-Williams opens 3,500th retail store

BY Staff Writer

Cleveland — Sherwin-Williams Paint Stores Group announced Wednesday it has opened its 3,500th retail location in total and its 70th in 2012.

The newest store is 4,000 sq. ft. and located in Rancho Santa Margarita (Orange County), Calif.

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OPERATIONS

Survey: Mail carriers and neighbors most forgotten at holidays

BY Katherine Boccaccio

Portland, Maine — CashStar found in its latest survey that nearly 56 million adult online Americans are likely to forget to buy a gift for their mail carriers and nearly 44 million are likely to forget to buy a gift for their neighbors.

The survey, conducted online nationwide by Harris Interactive on behalf of CashStar, examined when online American adults remember to buy gifts and who they end up forgetting.

Despite the rushes reported around Black Friday and Cyber Monday, the survey also revealed that a quarter of online Americans only remember to buy a gift in the days leading up to an event, with nearly 10 million remembering on the day of the occasion.

“These results reflect how hectic our schedules are, especially during the holidays. Despite our best intentions, we forget important people. Fortunately, technology is again helping to make our lives easier, now in the form of eGift Cards, which can be delivered in an instant from any computer, tablet or smartphone,” said David Stone, co-founder and CEO of CashStar.

Other trends uncovered in the survey include:

• Men were twice as likely to forget a gift until the day of an event compared to women.

• Eight million online adult Americans admitted to forgetting a holiday gift for their parents.

• When it comes to gifting, 36 million online Americans confessed to forgetting their bosses, while only 26 million bosses forgot their employees.

• Nearly 20 million online Americans said that they forgot the babysitter and nearly 26 million forgot their child’s teacher.

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