Report: Shoppers Feel Return Policies Are Fair
Washington D.C. With an eye on customer service, more retailers plan to be more lenient with their holiday merchandise-returns policies this year. Shoppers plan to do their part to ease the process by giving gift receipts with their holiday gifts, according to the National Retail Federation’s (NRF’s) 2008 Holiday Returns Survey.
The study, conducted by BIGresearch, reported that 52% of retailers’ holiday returns policies will be more accommodating compared to the rest of the year.
“As retailers grapple with a struggling economy, providing great customer service remains a top priority,” said Tracy Mullin, NRF’s president and CEO.
Many gift givers are making returns easier for loved ones and retailers alike, by attaching gift receipts to packages. For example, 59.6% of shoppers said they include the original receipt or a gift receipt at least some of the time. This is slightly higher than 57.5% of shoppers who followed the same rule last year. In addition, the survey found that nearly nine out of 10 Americans (87.2%) feel retailers’ return policies are fair.
Retailers plan to schedule extra staff available to assist with holiday returns this year, Mullen said. However, they may not be necessary. According to the survey, two-thirds, or 65.2% of gift recipients did not return any gifts last holiday season.
Morse named to HSN board
ST. PETERSBURG, Fla. HSN has named John Morse, Jr. to its board of directors.
Morse is currently senior vp of finance and cfo of The Washington Post Company where he has served in this role since November 1989.
In commenting on the appointment, Arthur Martinez, chairman of the board of HSNi, stated, “We are extremely pleased that Jay will join our Board to leverage his more than 35 years of media and management expertise. Jay’s high standards and excellent judgment will be invaluable as we continue to guide the strategic direction of the company.”
Moenig resigns as DivX cto
SAN DIEGO DivX has announced that Markus Moenig, senior vp and chief technology officer, has resigned effective Dec. 1.
“Since DivX acquired MainConcept in November 2007, Markus has played a key role in the successful integration of MainConcept as a subsidiary of DivX,” said Kevin Hell, ceo of DivX. “One product of this effort is the future release of DivX 7, which will feature MainConcept’s award-winning H.264 solution. With the integration of these technologies complete, we thank Markus for his efforts and wish him well with his future plans.”