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Report: Staples pulls back on New York penny sale

BY Dan Berthiaume

Framingham, Mass. – Staples Inc. is reportedly in negotiations with the state of New York to resolve a dispute about the terms of an agreement to sell numerous items to New York state agencies and qualifying non-profits for a penny each. According to the Wall Street Journal, Staples agreed to honor the one-cent prices on 219 items for three years in order to win a state office and school supplies contract.

However, due to bulk ordering, in the first few months of the three-year contract Staples sold goods with a list value of $22.3 million for $9,300. Saying demand was excessive, Staples declined to deliver some orders and also reduced the number of items on the list to 56. The matter remains in negotiations.

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Roundy’s names accounting exec CFO

BY Dan Berthiaume

Milwaukee – The board of directors of Roundy’s Inc. has named Michael Turzenski, currently Roundy’s group VP and chief accounting officer, as group VP, CFO. Turzenski replaces Darren Karst, who is leaving the company to become CFO of Rite Aid Corp. as of Aug. 10.

Turzenski has served in his current role since February 2012. Turzenski joined Roundy’s in 2007 as VP, controller.

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Dickey’s launches omnichannel campaign

BY Dan Berthiaume

Dallas — Dickey’s Barbecue Restaurant, Inc. has launched its first multimedia brand advertising campaign with the new company tagline, “We Speak Barbecue.” The new campaign uses both music and visuals and includes multiple 30-second national television spots, radio advertisements and a digital campaign.

In conjunction with the new campaign, Dickey’s is launching a social media contest that asks guests “What is barbecue to you?” Guests are asked to upload a photo or video on the national Facebook, Twitter or Instagram page using the hashtag #WeSpeakBarbecue. The best photo will win free barbecue for an entire year.

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