REAL ESTATE

Report: Starbucks to expand across Scandinavia; to open in India by end of October

BY Staff Writer

New York — Starbucks Coffee Co. will open stores across the Scandinavian region in a partnership with Umoe Restaurant Group AS, a leading chain of service establishments in Scandinavia.

The first locations are expected to open in 2013 in Sweden and Norway.

Michelle Gass, president, Starbucks Europe, Middle East and Africa commented: “We are proud to increase our presence in Scandinavia as part of our growth strategy in Europe, Middle East and Africa, and further develop stores where our customers want and expect us to be

In other news, the chain will open its first shop in India, in the Horniman Circle area of Mumbai by the end of October 2012. The store will be operated by Tata Starbucks Limited, the 50/50 joint venture between Starbucks Coffee Co. and Tata Global Beverages Limited.

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REAL ESTATE

Macy’s to open 450 in-store Finish Line shops

BY Marianne Wilson

Cincinnati — Macy’s Inc. announced on Friday that Finish Line Inc. would be the department store retailer’s exclusive athletic footwear partner, opening in-store shops in more than 450 Macy’s stores nationwide. The merchandise will also be available online at macys.com.

Under the agreement, Finish Line will be Macy’s exclusive partner for men’s, women’s and kids athletic footwear and Macy’s will be the exclusive host for Finish Line-branded in-store shops.

“We believe the enhanced footwear assortment they will bring to our customers at every full-line Macy’s store nationwide, as well as on macys.com, complements our rapidly developing offering of activewear merchandise,” said Jeff Gennette, Macy’s chief merchandising officer. “With Finish Line on our team for athletic shoes, Macy’s will be a comprehensive and compelling destination for footwear across all categories – from dress to casual to comfort to athletic – for men, women, and kids.”

The rollout of the shops, which will be operated by Finish Line as leased departments, will start in spring 2013 with completion expected by fall 2014. (For the remaining approximately 225 Macy’s stores that carry footwear, Finish Line will manage the athletic footwear assortment and inventory beginning in spring 2013, without the staffing or branding provided in the leased departments.)

Finish Line will recognize sales and corresponding profits, less the licensing fee paid to Macy’s. Longer term, this agreement is expected to result in additional sales to Finish Line of $250 million to $350 million annually.

The agreement comes as Macy’s rival J.C. Penney has launched the first wave of its branded in-store shops, starting with Levi’s, Liz Claiborne and Izod. J.C. Penney eventually plans to transform its stores into a collection of some 100 branded shops.

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REAL ESTATE

Build-A-Bear Workshop unveils new, interactive store design

BY Katherine Boccaccio

St. Louis — Build-A-Bear Workshop has unveiled its new store design, at West County Center in St. Louis. The store is one of six locations that the company will open this year in select U.S. markets. The interactive design merges the retailer’s signature hands-on bear-making experience with innovative technology. It allows customers to personalize the bear-making process and offers them a different experience each time they visit a Build-A-Bear Workshop store.

“Build-A-Bear Workshop invented experiential mall-based retailing 15 years ago and has been the leader in providing interactive experiences for kids of all ages,” said Maxine Clark, founder and CEO of Build-A-Bear Workshop. Since our inception, over 100 million stuffed animals have been made in our stores. With this new store design, we have combined the love of a teddy bear with the best of digital technology. We look forward to continuing our leadership in the interactive retail space.”

The new design features an interactive storefront that will change with the seasons, holidays, or other special events. It uses Microsoft’s Kinect technology and interactive touch elements, allowing shoppers engage and play with the signage at the front of the store. In other new elements, shoppers can customize their furry friends with special personality attributes displayed as emoticons on an interactive table. Using Samsung’s SUR40 with Microsoft PixelSense technology, shoppers can add unique traits — like cuddly, brave, silly and smart — to their red satin hearts, which are inserted inside the stuffed animals during the Stuff Me process.

In addition, shoppers can now add scents to their toys. An assortment of scents is available, ranging from bubble gum to cotton candy to chocolate chip. The scents that are offered will change by season and holiday.

Working with Build-A-Bear Workshop on the new store concept were Adrienne Weiss Corp., specializing in brand development and store design; Oei Design, a retail entertainment design firm; architects and construction management firm, Epoch Design Group; and Studio Productions, specializing in themed fixtures. The retailer also aligned with technology companies including Microsoft Corp., Epicor Software, Samsung Electronics America, Infusion, Nanonation, Parametric Sound Corp., and Canvys — Visual Technology Solution

The company plans to rollout the design to the following locations:

  • Stoneridge Shopping Center, in Pleasanton, Calif., on Oct. 5;
  • Annapolis Shopping Mall in Annapolis, Md., on Oct. 19;
  • The Somerset Collection in Troy, Mich. ,on Oct. 26;
  • Fair Oaks Mall in Fairfax, Va. on Nov. 9; and
  • Castleton Square Mall in Indianapolis, Ind., on Nov. 16.

Click here for photos.

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Jun-05-2013 03:17 pm

Build a Bear needs to add additional departments to its assortment. There are just so many Bears that family and friends can buy for their children. They should add their own Exclusive Build a Bear Wood Train set like Thomas and name the cars after their bears. this category with all the accessories can add high margin dollars to their sales and bottom line. They can also add exclusive games, puzzles and books. "Man can not live on bears alone" Arnold Maggi [email protected]

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Dec-04-2012 02:25 pm

Working with Build-A-Bear Workshop on the new store concept were Adrienne Weiss Corp., specializing in brand development and store design; Oei Design, a retail entertainment design firm; architects and construction management firm, Epoch Design Group; and Studio Productions, specializing in themed fixtures. The retailer also aligned with technology companies including Microsoft Corp., Epicor Software, Samsung Electronics America, Infusion, Nanonation, Parametric Sound Corp., and Canvys -- Visual Technology Solution free advertising forum

T.Stone says:
Dec-04-2012 02:25 pm

Working with Build-A-Bear Workshop on the new store concept were Adrienne Weiss Corp., specializing in brand development and store design; Oei Design, a retail entertainment design firm; architects and construction management firm, Epoch Design Group; and Studio Productions, specializing in themed fixtures. The retailer also aligned with technology companies including Microsoft Corp., Epicor Software, Samsung Electronics America, Infusion, Nanonation, Parametric Sound Corp., and Canvys -- Visual Technology Solution free advertising forum

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