MARKETING/SOCIAL MEDIA

Report: Sunflower Farmers Market operating its own farm

BY CSA STAFF

Boulder, Colo. Boulder, Colo.-based Sunflower Farmers Market is operating its own commercial farm to grow organic produce, according to The Denver Post.

The report said that Sunflower Farms Market is believed to be the nation’s first grocery chain to own and operate a commercial-scale farm.

The 40-acre farm is expected to provide about 5% of the produce Sunflower sells at its 27 stores.

CEO Mike Gilliland said he sees the farm as a way to increase customer awareness of organic production and as a forum for special events and marketing campaigns.

“Eventually, we’d like to conduct tours and hold workshops on organic farming and sustainability issues,” Gilliland said, according to The Denver Post.

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Study shows rise in consumer confidence

BY CSA STAFF

NEW YORK The Reuters/University of Michigan Surveys of Consumers found that the final index of sentiment for September rose to 73.5 from 65.7 in August, indicating that the economy is improving and consumer confidence is on the rise.

According to reuters, the index was at its highest level since January 2008. Economists polled by Reuters had a median expectation for a reading of 70.3, according to a Reuters poll.

 

“The same pace of gains in confidence continued in late September as the economic news reaching consumers grew even more positive,” the Reuters/University of Michigan Surveys of Consumers said in a statement. “Consumers reported that the economy had already begun to improve and anticipated further gains in the year ahead.”

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Toys’R’Us eliminates ‘R’ Us exec role

BY CSA STAFF

WAYNE, N.J. Toys”R”Us has eliminated the position of EVP, president of “R” Us brands, and as such has terminated the employment of Ron Boire.

According to an SEC filing, the company ended Boire’s employment on Sept. 22. Boire had been serving has EVP, president of “R” brands since February.

 

In the filing, Toys”R”Us stated that Boire has not advised the company of any disagreement with the company or any matter relating to the company’s operations, policies or practices.

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