News

RetailMeNot: Online, mobile coupon use explodes

BY Dan Berthiaume

Austin, Texas – U.S. consumers are dramatically increasing their usage of online and mobile coupons. According to the latest Shoppers Trend Report from RetailMeNot and The Omnibus Company, while printable coupons remain the most widely used type of coupon (60%), online coupon usage has nearly doubled (29% compared to 16% three years ago) and mobile coupon usage has nearly tripled in the past three years (10% compared to 4% three years ago).

Ninety-two percent of consumers use some type of coupon. Other notable findings include:

  • It is much more common for those 35 and older to still rely mostly on printable coupons than it is for 18- to 34-year-olds (70% compared to 44%).
  • More than one-in-three (35%) parents use online coupons most often, compared with 26% of those without children.
  • Eighteen- to 34-year-olds are three-times as likely as those ages 35 and older to use mobile coupons most often (18% compared to 6%).
  • The overwhelming majority of respondents (93%) are very likely to use coupons or discounts they receive via email.
  • Women are more likely to use coupons or discounts received via email than men (95% compared to 89%).
  • Coupon users are most interested in deals that offer a specific dollar amount off of their purchase (31%) and are least interested in coupons that offer free shipping (9%).
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K.Welch says:
Nov-28-2013 07:03 am

Online couponing is the best
Online couponing is the best shopping deals that most shoppers are into lately. Only one percent of those surveyed said they would walk out on a date if he or she tried to use a coupon. Another three present said they would speak up and express their disapproval, but would remain on the date. Twelve percent said they would keep quiet and finish the evening, but that it would be a last date with the coupon user. People end up losing control of payday loans when obsessed like that.

K.Welch says:
Nov-28-2013 07:03 am

Online couponing is the best shopping deals that most shoppers are into lately. Only one percent of those surveyed said they would walk out on a date if he or she tried to use a coupon. Another three present said they would speak up and express their disapproval, but would remain on the date. Twelve percent said they would keep quiet and finish the evening, but that it would be a last date with the coupon user. People end up losing control of payday loans when obsessed like that.

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OPERATIONS

Rite Aid promotes pharmacy exec to VP of managed care

BY Dan Berthiaume

Camp Hill, Pa. – Rite Aid Corp. has promoted Tammy Royer, a long-time member of Rite Aid’s pharmacy division, to group VP of managed care. In her new role, Royer will oversee all aspects of managed care, including contracting, maintaining relationships with managed care organizations, pharmacy benefit managers and third-party payers and developing new strategic partnerships.

Royer, a licensed pharmacist, joined Rite Aid in 1996 as a pharmacist and since then has held field and corporate positions with increasing responsibility, most recently serving as VP of pharmacy initiatives and clinical services. She will report directly to Chris Hall, Rite Aid senior VP of pharmacy services.

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Neiman Marcus launches new blog

BY Dan Berthiaume

Dallas – Neiman Marcus is introducing a redesigned blog entitled, the blog. This replaces the brand’s existing blog, NMdaily.

According to Neiman Marcus, the blog upgrade was in response to shifts in the social media landscape. Designed to showcase rich visual content, the blog offers options for full-screen viewing, enables commenting and allows content to be shared via social networks. Updates from Neiman Marcus Instagram, Pinterest, Twitter and Facebook pages will be featured, along with editors’ picks and reviews featuring e-commerce links.

In addition to editorial content, the blog features a press room where fashion editors and bloggers have access to the retailer’s latest press releases and photo assets for their own use.

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