STORE SPACES

Rose Paving Co. to raise funds for St. Jude Children’s Research Hospital at SPECS 2013

BY Staff Writer

Bridgeview, Ill. — Rose Paving Company is set to support the efforts of St. Jude Children’s Research Hospital through a multi-event fundraising campaign in 2013. Rose Paving will host a fundraising activity at industry trade shows and events across the country, giving registered attendees the opportunity to help support St. Jude’s mission to find cures for children with cancer and other deadly diseases through research and treatment.

Fundraising will kick off in February at an expo in Chicago, Illinois, followed by fundraising at two conferences in Texas, including Chain Store Age’s SPECS show, which will be held March 17 – 20, at the Hilton Anatole in Dallas, and continuing at events in California and Georgia. SPECS conference attendees are encouraged to visit Rose Paving’s booth number 101 during exhibit hours and autograph a banner in support of St. Jude. For each signature received, Rose Paving will donate $5 to St. Jude.

“We are excited to help raise awareness and funds to support the mission of St. Jude Children’s Research Hospital, which is to find cures and save children,” said C.B. Kuzlik, SVP, Rose Paving. “After a very successful fundraising campaign in 2012, we are grateful for the opportunity to continue our efforts throughout 2013.”

Since opening more than 50 years ago, St. Jude has changed the way the world treats childhood cancer and other life-threatening diseases. St. Jude freely shares its research discoveries with medical communities everywhere, so one child saved at St. Jude means thousands more saved worldwide. And no family ever pays St. Jude for anything. With a daily operating cost of $1.8 million, St. Jude depends mostly on public contributions, like Rose Paving’s fundraising event.

For information and ongoing updates about this campaign, follow Rose Paving Company on Twitter @RosePavingCo or like Rose Paving Company on Facebook. For information about St. Jude, visit stjude.org.

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HOT CONCEPTS

Sneak Peak: J.C. Penney’s Joe Fresh shop

BY CSA STAFF

New York — J.C. Penney has set a March 15 launch date for the debut of its Joe Fresh in-store shop concept. The Canadian fast-fashion apparel brand will be presented in dedicated shops, ranging from 750 sq. ft. to 2,500 sq. ft., in nearly 700 J.C. Penney stores.

The Joe Fresh collection will focus on modern basics for women, with everything priced under $70, according to J.C. Penney.

“Building Joe Fresh shops inside JCP is a significant milestone because it makes us truly national, and now customers can buy Joe Fresh products online exclusively at JCP.com,” said Joe Mimran, creative director of Joe Fresh. “The ability to broaden our reach reinforces the Joe Fresh brand promise, which is rooted in the belief that everyone deserves fresh style at fresh price.”


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L.Kamern says:
Apr-11-2013 10:25 am

J.C. Penney’s Joe Fresh shop
Joe fresh shop is a heartily step towards fulfilling the modern basic needs of women under a fair price. The Joe fresh belief that "everyone deserves fresh style at fresh price" is remarkable step taken, by opening the online store for the buyer distributed at the different parts of the world. http://2hellobeautiful.com

L.Kamern says:
Apr-11-2013 10:25 am

Joe fresh shop is a heartily step towards fulfilling the modern basic needs of women under a fair price. The Joe fresh belief that "everyone deserves fresh style at fresh price" is remarkable step taken, by opening the online store for the buyer distributed at the different parts of the world. http://2hellobeautiful.com

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JCP gets a Joe Fresh look

BY CSA STAFF

PLANO, Texas — JCPenney announced that Canada’s Joe Fresh brand will launch in JCPenney stores beginning March 15, with a collection of modern basics for women. The collection will be displayed in 750-sq.-ft. to 2,500-sq.-ft. dedicated shops in nearly 700 JCP stores.

JCPenney also said it is rolling out an upscale fancy-dress line, Pearl by Georgina Chapman of Marchesa brand. Created for holiday parties, black-tie events, summer soirees and prom, the collection of gowns and cocktail attire will be priced from $50 to $250. The line will be featured in more than 500 stores on March 1, and presented with upscale fixturing, including an elegant chandelier.

JCPenney’s spring line up of brands also includes L`Amour Nanette LeporeTM, William Rast, LuLu by Lulu GuinnessTM and Duro Olowu. The new fashion lineup will be showcased in the spring marketing campaign that will launch during the Academy Awards on Feb. 24 as part of the company’s 12th consecutive year as the exclusive retail sponsor.

"We want to become famous for irresistible style at incredible value every day," said Ron Johnson, CEO, J.C. Penney. "By introducing these exciting brands at truly affordable prices, we are making it easier for customers to look and live better every day."

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