FINANCE

Safeway Launches Solar Initiative

BY CSA STAFF

Pleasanton, Calif. Safeway Inc. Wednesday announced a new environmental project to power 23 California stores with renewable solar energy. The company installed solar panels atop a newly renovated Safeway store in Dublin, California.

The company plans to extend the program to nearly two-dozen stores as part of a broader renewable-energy initiative.

Solar equipment at the Dublin store and other planned locations will produce approximately 7,500 megawatt hours of electricity per year, enough to provide 20% of the stores’ average power usage and up to 48% of power usage during the peak hours. The entire Dublin Safeway facility utilizes renewable energy. The store’s on-site retail fuel station already is powered by wind energy.

“Safeway is taking its green-power initiative to the next level as we identify additional California store locations for its solar-stores program,” said Joe Pettus, Safeway senior VP, fuel & energy. “The investment in renewable energy, both solar and wind, makes sense for both the environment and our company.”

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Ross named vp of retail for Kellwood

BY CSA STAFF

NEW YORK Bob Ross was named to the position of vp of retail for Kellwood Company, according to Michael Kramer, ceo of Kellwood. In this new role, Ross will be responsible for the retail operations of the Kellwood portfolio of brands, and the retail store expansion with a particular focus on Vince.

 Most recently, Ross served as vp of retail at Lacoste, where in 12 years he developed and implemented a retail strategy that resulted in exceptional growth in retail locations and sales. Prior to that, Ross was a regional manager at Britches of Georgetowne following 12 years with Lord & Taylor where he held positions in merchandising and in-store operations. There he eventually ascended to the position of general manager.

“We are very excited to have Bob join the Kellwood family,” Kramer stated. “Bob’s strong retail background and industry expertise will be key to positioning Kellwood brands for future growth in this important channel.”

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New Balance names new creative directors

BY CSA STAFF

BOSTON New Balance has named Savania Davies-Keiller and Roberto Crivello, founders and designers of the high-tech fashion brand DDCLAB, as creative directors for New Balance.

“Our main goal with New Balance Lifestyle is to deliver shoes that can be worn to support an active lifestyle with a focus on design material and color. For example,” says Davies-Keiller, “fall ’08 includes fabrics such as aluminum coated rip-stop and steel infused nylons, soft gloved leathers and unique meshes.”

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