REAL ESTATE

Saks Off 5th plans seven new stores

BY Dan Berthiaume

New York – Saks Inc. plans to open seven new Saks Fifth Avenue Off 5th stores in 2014: The Outlets at Bloomfield in Pearl, Miss.; Potomac Mills in Woodbridge, Va.; Palm Beach Outlets in West Palm Beach, Fla; Outlet Shoppes at Louisville/Lexington, Ky.; Twin Cities of Eagan in Minneapolis, Minn.; The Mayfair Collection in Mayfair, Wis.; and Easton Gateway in Columbus, Ohio.

The stores will range from 25,000 sq. ft. to 28,000 sq. ft. and will be modeled in Saks Fifth Avenue Off 5th luxury-in-a-loft store design. Since its debut in 2008, the design has maximized efficiency and flexibility, enabling easy changes in the general layout. The new stores will be bright and uncluttered, with no hard aisles and one consistent, hard-surface floor throughout. All fixtures will be on casters, ensuring ease in movement, and all hardware will be interchangeable between fixtures.

“We look forward to the continued expansion of the Saks Fifth Avenue Off 5th store base into new markets and to provide our customers with a state-of-the-art shopping environment,” noted Robert Wallstrom, President of Saks Fifth Avenue Off 5th. “The seven new stores are located in key communities and will be important additions to the company. We are excited to serve the customers of these communities with premium designer brands at an extraordinary value.”

Saks currently operates 70 Saks Off 5th stores.

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OPERATIONS

Macy’s revamps Herald Square store, visitor center

BY Dan Berthiaume

New York – Macy’s, Inc. is partnering with NYC & Company, the marketing, tourism and partnership organization for New York City, to co-brand its new Herald Square Visitor Center as an official New York City information center.

As part of renovation plans for Macy’s flagship Herald Square store, the Macy’s Visitor Center will now be upgraded with NYC & Company’s technology, information, and ticketing services for New York City attractions. With the renovation, Macy’s Visitor Center has been re-imagined as a state-of-the-art space with dynamic information screens, concierge terminals, and digital touch-screen kiosks with Google Maps functionality.

“We are very pleased to collaborate with NYC & Company on an innovative customer service venture that will cater to the international and domestic shopper within a department store,” said Terry J. Lundgren, chairman, president and CEO for Macy’s, Inc. “The renovation of Macy’s Herald Square creates a unique platform to enhance the customer shopping experience and store environment. With the six million tourists visiting Macy’s Herald Square annually who make this store one of the most shopped and visited sites in New York City, a co-branded visitor center is a testament to the worldwide popularity of both Macy’s and New York City as leading destinations for visiting tourists.”

In 2011, Macy’s, Inc. announced a four-year, $400 million renovation to its corporate flagship. Begun in 2012, the renovation is expected to be completed in 2015 and increase the Herald Square store’s selling space from 1.1 million to 1.2 million sq. ft.

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OPERATIONS

Overstock.com launches social media sweepstakes

BY Dan Berthiaume

Salt Lake City – Overstock.com, Inc. is launching a social media-based sweepstakes inspired by its new "The Good Good" advertising campaign.

Contest entrants participate by adding an image or pin representing the work of a non-profit that inspires them to Pinterest. Entrants will then share that pin on the Overtock.com website. One winner will be awarded $2,500, and Overstock.com employees will give the non-profit 100 hours of time.

“We want to reward a person for promoting a non-profit that inspires them to do good and reward the non-profit for being inspirational," said Stormy Simon, co-president of Overstock.com.

The contest runs through Oct. 13.

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