STORE SPACES

Schimenti Construction building Aritzia store in The Westchester

BY Marianne Wilson

Ridgefield, Conn. — Schimenti Construction Company is in the midst of building its first project for Canadian fashion apparel retailer Aritzia. Located at The Westchester in White Plains, New York, the new Aritzia store is a 5,520-sq.-ft new build-out in a premier shopping location.

Aritzia’s stores are all designed individually, with no two looking the same, but each has a sophisticated lounge-like atmosphere that boasts high-quality natural materials and luxurious finishes.

The Westchester Aritzia will feature a polished concrete floor and a custom storefront system now being fabricated in Vancouver, B.C. The storefront is a new design and it is the first time being used in the United States. The $1.3 million store is slated for completion by the end of May.

Aritzia, based in Canada, has locations in New York City on Fifth Avenue and in SOHO, as well as in New Jersey at Paramus and the Short Hills Mall. The company operates more than 60 locations in Canada and the United States.

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Hain Celestial’s Garden of Eatin’ brand just got bigger

BY CSA STAFF

The Hain Celestial Group introduced Garden of Eatin’ Butternut Squash Corn Tortilla Chips. The gluten-free snack features a combination of butternut squash and organic yellow corn.

"Our introduction of Garden of Eatin’ Butternut Squash Corn Tortilla Chips represents another step in our goal of providing great-tasting tortilla chips made with organic corn to the market," said Jared Simon, director of marketing for snacks at Hain Celestial. "We’re excited to introduce this distinctive new flavor that balances sweet with savory and gives our consumers a fun, interesting alternative in the corn tortilla chip aisle."

The Butternut Squash flavor joins Blue Corn Torilla Chips, Sweet Potato Corn Tortilla Chips and Black Bean Corn Tortilla Chips and other varieties in the product lineup.

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Foodland Super Market touts new mobile app

BY CSA STAFF

Foodland Super Market, Hawaii’s largest locally owned and operated grocery retailer, recently launched a mobile app for both iPhone and Android. The app, built in partnership with mobile commerce provider DoubleBeam, was rolled out Jan. 29 and has seen a tremendous customer response with more than 19,000 downloads in the first three weeks.

Foodland customers can load their Maika`i loyalty cards to their mobile devices, view their Maika`i point balances and track their progress toward earning My Rewards certificates for free product, grocery discount or HawaiianMiles. In addition, customers can create personal shopping lists by adding items directly from Foodland’s weekly ads, scanning product barcodes or just by typing them in. Using the store locator feature, customers can find the nearest Foodland location and identify which stores are open based on the current time.

"Foodland has had a long tradition of finding innovative ways to deliver great value and service to our customers,” said Cheyne Manalo, Foodland’s director of Web and online programs. “Acknowledging that our customers are quickly adopting technology into their daily lives presented us with a great opportunity to further engage with them and build upon providing excellent customer service. In working with DoubleBeam we were able to quickly bring to market a unique mobile app that reflects who we are as a company and enhances our customers’ shopping experiences."

"Mobile commerce offers retailers an incredible platform with which to interact with customers. The capabilities available can truly help improve customers’ lives, saving them time and money,” said DoubleBeam CEO Ted Tekippe. “Progressive retailers like Foodland understand that the use of technology can lead to better customer engagement, increased loyalty, lower operating costs, and improved differentiation from their competitors. We have been delighted to work with Foodland and look forward to adding even more features, functionality, and commerce to the platform in the future."

Foodland Super Market has a total of 32 stores spanning four islands with 2,500 employees.

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