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Shake Shack deploys NCR smartphone app

BY Dan Berthiaume

Duluth, Ga. – Shake Shack has implemented the NCR Pulse Real-Time smartphone application. The app provides real-time, segmented performance metrics and notifications to employee smartphones, generated by a SaaS-based mobile analytics engine and can be integrated with NCR POS platforms.

“NCR Pulse Real-Time is a great tool,” said Giancarlo Fiorarancio, director of information systems, Shake Shack. “It gives you information that you can use right now to improve your results for the rest of the day.”

The chain is using the application to review data such as real-time sales, labor costs and voids and comps.

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Walmart consumers get wireless options

BY CSA STAFF

CITY OF INDUSTRY, Calif. — Walmart plans to offer two TP-Link portable wireless networking products in 800 of its stores nationwide. TP-Link is a global provider of networking products.

The set of products which will be available on select Walmart store shelves are the 150Mbps Wireless N Nano Router and the TP-Link Portable Battery Powered 3G/4G Wireless N Router.

"Walmart is trying to fill a void for portable and mobile networking products as well as assess the TP-Link value," said Lewis Wu, country manager of TP-LINK USA. "Should these products perform as we expect them to, there will be opportunities to offer more TP-Link products to Walmart’s customers."

The 150Mbps Wireless N Mini Pocket Router connects users in places that offer wired-only Internet. Users plug the router into a power outlet, insert the Ethernet cable into the device and it’s ready to share the Internet "wirelessly" with multiple users at 150Mbps speed with superior range if the device is placed nearby. It is small enough to fit inside a pocket, and ideal for connecting computers, tablets, smart phones, portable gaming consoles and other Wi-Fi enabled mobile devices while on-the-go.

The Portable Battery Powered 3G/4G Wireless N Router is a mobile networking device that pairs with a 3G/4G USB modem. Users insert the USB modem and the device will broadcast a wireless signal creating a mobile office or entertainment network for up to five devices to simultaneously access the 3G/4G mobile network. The device is the ideal travel companion, with pocket-sized design and powered by an internal rechargeable 2000mAh battery. The device is also easy to use, allowing users to rapidly set up a wireless Internet connection in as little time as it takes to plug in their 3G/4G USB router or an Ethernet cable.

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Former PepsiCo exec to head TCC Americas

BY CSA STAFF

WESTPORT, Conn. — TCC, a global leader in retail marketing programs, has appointed former PepsiCo executive Van B. Sapp as president of TCC Americas. In his new role, Sapp will be responsible for TCC’s operations in North and South America, adding capabilities with licensed properties and integrating digital components to current customer initiatives.

Sapp has more than 25 years of consumer products and retail experience, having most recently served as SVPof sales at PepsiCo’s $10 billion Quaker, Tropicana and Gatorade division. Throughout his career, he has held significant senior roles in Pepsi-Cola, leading key marketing departments, including national promotions, shopper marketing, sport marketing packaging, digital media and CRM. Prior to PepsiCo, Van spent 12 years at Kraft Foods.

"TCC is extremely fortunate to have someone with Van’s industry experience and track record to shape our strategy for this important geography. Van is uniquely qualified to help our retail partners navigate emerging technologies, global economic complications and increasing shopper demands through TCC’s suite of marketing solutions," said TCC CEO Michael Ioakimides.

Sapp’s appointment will also see him join TCC’s global leadership team.

"Having spent my entire career building brands on store shelves, I look forward to partnering with retailers to drive growth, build brand equity and create deeper customer loyalty through TCC’s unique approach," said Sapp.

TCC designs programs that increase total store sales by retaining a chain’s best customers, improving visit frequency, boosting average transaction levels and increasing brand equity. The company operates in 65 countries worldwide gaining market share for more than 250 leading retailers, primarily in grocery, convenience and gas and drugstore channels.

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