OPERATIONS

Shopko names former Office Depot exec as marketing lead

BY Katherine Boccaccio

Green Bay, Wis. — Shopko said Wednesday that it has named Michael B. Cooper as senior VP marketing for the company, charged with leading the branding strategy and marketing initiatives.

Cooper joined Shopko from Office Depot, where he was most recently VP marketing, and directed the office supply retailer’s strategic planning and allocation of the company’s marketing budget.

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Duane Reade debuts first mobile app

BY Katherine Boccaccio

New York — Drugstore operator Duane Reade announced Wednesday the launch of its first mobile application for iOS devices.

The app, free in the iTunes store, is intended to facilitate and customer access to Duane Reade’s pharmacy services, photo printers, prescription refills, Balance Rewards offers, account information and in-store maps.

Duane Reade also announced that it has expanded its digital and social media initiatives to include comprehensive retail social amplification programs, largely credited for the company’s Twitter community growth from 15,000 to 390,000+ followers in seven months.

“The … unveiling of the Duane Reade branded retail mobile application reinforces our commitment to be relevant on digital mediums where our customers are dedicating most of their time today,” said Calvin Peters, online/PR manager for Duane Reade. Peters said the mobile application framework is based on parent company Walgreens mobile app.

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American Eagle Outfitters names former Guess exec as Asia Pacific head

BY Katherine Boccaccio

Pittsburgh — American Eagle Outfitters said Wednesday it has named Kitty Yung to the position of EVP/president of Asia Pacific, charged with supporting the chain’s global geographic and channel growth “while aligning with our strategic plan of fortifying core assets, growing North America and transforming to a global omni-channel competitor …,” said Robert Hanson, CEO.

Yung was previously president, Asia Pacific at Guess Inc., growing the business to over 200 stores in Greater China, and is expected to be instrumental in the expansion of AEO’s brands and company-operated stores across China.

The company also promoted Simon Nankervis to SVP, Americas and Global Country Licensing, putting him in charge of AEO’s U.S., Canada and Mexico stores, as well as real estate and country licensing.

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