MARKETING/SOCIAL MEDIA

Staples Canada launches online back-to-school promo

BY Dan Berthiaume

Toronto – Staples Canada has launched its seasonal back-to-school center, Staples.ca/backtoschool, and a television and media campaign. The online center features tips for parents, teachers and students, and an e-marketplace.

"The first day of school is just around the corner," says Steve Matyas, president of Staples Canada. "Our message to parents is that we’ve done our homework so they can enjoy the summer and start the school year on a good footing. All they need to do is visit us in-store or online and we’ll make more happen for them, for less. That’s our promise and we’re prepared to meet it."

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REAL ESTATE

Dunkin’ Donuts plans new stores in Minnesota

BY Dan Berthiaume

Canton, Mass. – Dunkin’ Donuts has signed a multi-unit store development agreement with new franchisees, Brian and Sharon Weidendorf, to develop seven restaurants in Duluth, Minnesota, and the surrounding areas. The first restaurant is planned to open in spring 2015.

Joining this team is Pat Messina, a restaurant industry veteran, who will manage and oversee the daily operations for each restaurant. In June 2014, Dunkin’ Donuts announced the grand opening of a new restaurant in Rochester, Minnesota at the Kahler Grand Hotel. In addition to this location, existing franchise group Rochester Retail Services plans to develop five freestanding Dunkin’ Donuts restaurants throughout the Rochester market in the next several years.

Franchise opportunities still remain available throughout Minnesota in Minneapolis and Mankato.

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SUPPLY CHAIN

CPG exec joins Market6 as VP of Kroger business

BY Dan Berthiaume

Deerfield, Ill. — Jerry Stephens has joined collaborative supply chain planning technology provider Market6 as VP, responsible for Market6’s business with Kroger and their suppliers. Stephens joins Market6 from Dr. Pepper Snapple Group (DPGS) where he led DPSG’s Kroger account team since 2011 and oversaw all aspects of sales, business development and strategic account planning.

Stephens will lead Market6’s close relationships with several business areas within Kroger and with their suppliers in order to continue to improve collaboration strategy and execution, and drive further improvements to business results.

With a career spanning 15 years in the consumer goods industry, Stephens has worked in senior business development and account management positions at CPG firms including MillerCoors, The Clorox Company, and Procter & Gamble.

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