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Staples online competition yields big response

BY Marianne Wilson

Framingham, Mass. — Staples is letting the public help determine the top three winners of its “Make Your Idea Happen” contest, which allowed entrepreneurs to share their ideas for a chance to receive all the products they need to bring their business to life. The retailer received more than 16,000 entries online and via Facebook.

The contest was announced in early January, and entrants were asked to submit a 100 word or less overview of their idea. Staples narrowed the submissions down to 10 finalists.
Voting is open to the public from April 3 through April 16 on the Staples Make Your Idea Happen Contest website or Facebook tab. Consumers can cast one vote per day and all voters will be entered to win one of three $100 Staples gift cards. Voting is open until April 16 with the winner to be announced on April 22.

"The enormous response shows the creativity, innovation and spirit in the small business community," said Tim Williams, Staples director of social media. "We’re thrilled to share these great ideas and look forward to helping the winners make more happen."

The top three winners will receive consulting sessions with small business experts who will offer advice on how winners can "make more happen." In addition, a combination of Staples gifts cards and cash will be given to the top finalists at a value of $25,000 for the grand prize, $15,000 for the first prize and $10,000 for the second place prize. Each of the remaining finalists will receive a combination of Staples gift cards and cash in total valued at $5,000.

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Visa certifies VeriFone mobile payment terminals

BY Staff Writer

San Jose, Calif. — VeriFone Systems announced today that five devices in its PAYware Mobile line of EMV- enabled mobile point-of-sale (mPOS) devices have been approved by the Visa Ready Program. The program is designed to ensure that devices, software and solutions used to initiate or accept Visa payments are compatible with Visa’s requirements.

By adopting PAYware Mobile devices that are Visa Ready approved, merchants enjoy the benefits of secure electronic payment acceptance from virtually any location.

“Mobile point-of-sale technology is enabling merchants of all sizes to accept card payments, and helping to displace cash and check payments globally,” said Bill Gajda, senior VP, innovation and strategic partnerships, Visa Inc. “Through the Visa Ready Program we are enabling payment solution providers like VeriFone to quickly deploy innovative solutions to initiate and accept Visa payments.”

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IndoorAtlas introduces indoor mapping app for iOS

BY Dan Berthiaume

Mountain View, Calif. — IndoorAtlas Is releasing an indoor mapping application for the Apple iOS mobile operating system and licensing it to retailers. The software-only solution can provide accuracy within six feet inside any building without additional hardware. I

The app can be used to create and magnetically map any building and includes features such as floor plan upload from photo or image file, sensor data collection and map generation, and indoor positioning. The IndoorAtlas proprietary technology uses geomagnetic fields to map and pinpoint indoor locations, using the compass chip built into smartphones so it doesn’t require external hardware such as Bluetooth beacons or Wi-Fi. The IndoorAtlas API and tools are available to app developers who can now build long-awaited indoor positioning features to their iOS apps.

“IndoorAtlas’ core solution bypasses Wi-Fi, Bluetooth beacons, and GPS by using geomagnetic fields,” said Professor Janne Haverinen, CEO and founder, IndoorAtlas. “Our indoor positioning platform opens up new possibilities for in-store and in-mall mapping, and new mobile apps that support location-based point-of-sale and marketing.”

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