OPERATIONS

Stop & Shop expands Scan It! mobile app

BY Katherine Boccaccio

Quincy, Mass. — The Stop & Shop Supermarket Co. said Tuesday it has expanded the availability of Scan It! Mobile – a grocery app that allows customers to use their personal mobile device to scan, tally and bag their groceries while they shop.

First introduced last June for iPhone 3GS and 4G in three stores, Scan It! Mobile is now also available for many Android devices which will double the reach of customers. In addition, the pilot will expand to an additional 42 Stop & Shop stores in Massachusetts, Rhode Island and Connecticut.

A natural transition from the in-store handheld Scan It! device currently in use across 350 Stop & Shop stores, Scan It! Mobile provides shoppers with the industry’s first fully integrated in-store mobile experience where they can scan, tally and bag their groceries. Scan It! Mobile also provides personalized, relevant and specific offers to shoppers based on their location in-store and purchase history. Customers can anticipate potential savings of $250-$500 each year, based upon receiving eight-10 targeted coupons per shopping trip.

"We are excited to introduce our in-store mobile shopping experience to more Stop & Shop stores and Android customers, given the positive feedback we’ve received from customers that have used Scan It! Mobile and enjoy the ability to shop and scan with their smartphone," said Mark McGowan, president, Stop & Shop New England Division.

Stop & Shop first announced the Scan It! Mobile pilot in three Massachusetts Stop & Shop stores in Quincy, Braintree and Plymouth. With this recent expansion, the app is currently available in an additional 19 stores and is being rolled out to another 23 stores in the coming weeks. By the end of 2011, at least 45 Stop & Shop supermarkets will be fully operational with Scan It! Mobile.

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Supervalu expands in Chicago, helps fight food deserts

BY CSA STAFF

CHICAGO— At an event Tuesday in Chicago, Supervalu announced that it will open a Save-A-Lot store in the Lawndale neighborhood of Chicago, bringing thae total number of Save-A-Lot stores in the Chicagoland area to 14. Supervalu, which said it is opening the store as part of its commitment to helping eliminate food deserts nationally, made the announcement alongside First Lady Michelle Obama and Chicago Mayor Rahm Emanuel. The Lawndale store will open by the end of November.

In July as part of an agreement with the Partnership for a HealthierAmerica, Supervalu announced plans to open 250 new Save-A-Lot stores in areas across the United States where there is limited or no access to affordable,healthy, fresh foods. Since its July announcement, Supervalu has opened 14 new Save-A-Lot stores in food deserts throughout the country.

“Supervaluand its network of stores, including our Save-A-Lots ubsidiary, are committed to bringing healthy, affordable food offerings tocustomers here in Chicago and throughout the United States,” said Craig Herkert, Supervalu chief executive officer and president. “We appreciate the tremendous leadership shown by First Lady Michelle Obama and Mayor Emanuel to address this important issue.

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Stop & Shop expands availability of mobile app

BY CSA STAFF

QUINCY, Mass. — Stop & Shop announced that it has expanded the availability of its SCAN IT! Mobile shopping app.

First introduced last June for iPhone 3GS and 4G in three stores, SCAN IT! Mobile is now also available for many Android devices which will double the reach of customers, the company said. In addition, the pilot will expand to an additional 42 Stop & Shop stores in Massachusetts, Rhode Island, and Connecticut.

"We are excited to introduce our in-store mobile shopping experience to more Stop & Shop stores and Android customers, given the positive feedback we’ve received from customers that have used SCAN IT! Mobile and enjoy the ability to shop and scan with their smartphone," said Mark McGowan, president Stop & Shop New England Division. "From quick convenience trips to full grocery shops, SCAN IT! Mobile allows customers to scan their own items, bag as they go, and see a running total of their purchases, making the shopping experience even more valuable for our on-the-go customers."

Stop & Shop first announced the SCAN IT! Mobile pilot in three Massachusetts Stop & Shop stores in Quincy (65 Newport Ave.), Braintree (300 Grove St.), and Plymouth (127 Samoset St/Rte. 44).

With this recent expansion, the app is currently available in an additional 19 stores and is being rolled out to another 23 stores in the coming weeks. By the end of 2011, no fewer than 45 Stop & Shop supermarkets will be fully operational with SCAN IT! Mobile.

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