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Study Provides Insight Into Minds of Grocery Shoppers

BY CSA STAFF

New York City About 52% of U.S. grocery shoppers said they plan to eat at home more often than last year, according to the American Grocery Shopper Study, released by consumer survey company BrandSpark International’s Best New Product Awards.

The study also found that over 80% of consumers said they will spend the same or more on essential personal-care products as they did last year.

About 70% of consumers said they are motivated to buy products that are better for the environment, but only 40% are willing to pay more for this merchandise.

The study revealed that 80% of shoppers who are early adopters of eco-friendly products are women. It also said that these early adopters are more receptive to the influence of Internet, social media and magazines. Early adopters spend 50% more time per week reading magazines, and 50% have downloaded coupons off the Internet.

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Report: Best Buy considers buying up bankrupt locations

BY CSA STAFF

DAVOS, Switzerland Best Buy is considering buying some store locations vacated due to bankruptcy, according to reports.

Speaking at the World Economic Forum in Davos, Switzerland, Best Buy CEO Brad Anderson told Reuters that it is looking into some of those stores, but is focused more on its balance sheet.

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Hip hop personality to star in Best Buy teen outreach campaign

BY CSA STAFF

MINNEAPOLIS Hip hop personality Ludacris (Christopher Bridges) will star in a new Best Buy Teen Service Announcement (TSA). Part of Best Buy’s @15 program, the TSAs are geared toward young people and feature unscripted videos of teens sharing their thoughts and experiences.

Over the next several months, the @15 Web site, along with its social networking pages and YouTube channel, will feature messages from teens engaged in Best Buy programs, celebrities and musicians, and Members of Congress.

“We all make mistakes, but you have to learn from your mistakes. Try not to make the same mistakes twice in life. We all have teenage years where we kind of were rebellious and just doing things that we’re finding out about life,” said Ludacris in his online TSA. “We’ve all been through some bad situations and you learn from them and you become a better person because of it. Adversity can make you a stronger person.”

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