MARKETING/SOCIAL MEDIA

Survey: 80% of retailers to end standard shipping deadlines before Dec. 20

BY Dan Berthiaume

Washington, D.C. — Over 80% (84.2%) of retailers say their standard shipping deadline for guaranteed Christmas delivery will expire prior to Friday, Dec. 20, according to Shop.org’s eHoliday survey conducted by Prosper Insights & Analytics. Free standard shipping offers will follow suit, as nearly three-quarters (74.2%) of retailers who already have or will offer a free standard shipping promotion say their promotion will expire on or before Dec. 20. (Shop.org is a division of the National Retail Federation.)

“With Christmas falling on a Wednesday this year, we expect to see numerous offers from retailers for expedited and express shipping as we head into the final stretch and potentially biggest weekend of the year,” said Shop.org executive director Vicki Cantrell. “Companies know how important shipping offers are to their customers, many of whom will keep an eye out in the coming days as their favorite retailers are likely to up the shipping ante.”

For those waiting until the last minute, one-third (33.3%) of companies that will offer a free or upgraded expedited shipping promotion say their customers will have until Saturday, Dec. 21 to take advantage of the offer. Nearly two-in-five (19.4%) retailers will let their customers take advantage of that offer through Sunday, Dec. 22, and 16.7% will go as late as Monday, Dec. 23.

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OPERATIONS

CVS sees growth via personalization, pharmacy, new MinuteClinics

BY Dan Berthiaume

Woonsocket, R.I. – CVS is basing its enterprise growth strategy on succeeding in the evolving pharmacy benefit management marketplace, capitalizing on the specialty pharmacy opportunity, driving retail growth through personalization, unlocking adherence through pharmacy excellence and expanding MinuteClinics.

"Looking to the future, our enterprise growth strategy will continue to capitalize on our unique competitive advantages," said Larry J. Merlo, president and CEO of CVS. "We’re focused on winning new lives, whether or not we are the PBM, and on capturing greater share of pharmacy spend across all channels. We will continue to drive operational efficiencies and excellence in execution along with continuous innovation to better meet the changing needs of our customers. With the building blocks of our enterprise strategy in place, we have a strong outlook for 2014 and beyond."

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MARKETING/SOCIAL MEDIA

Select Macy’s stores to stay open 24/7 for holiday shopping

BY Dan Berthiaume

New York — Beginning on Friday, Dec. 20 at 7 a.m., 37 Macy’s stores in select cities across the country including Macy’s Herald Square in New York City; Union Square in San Francisco; and State Street in Chicago, will stay open overnight for four days in a row of non-stop shopping until Christmas Eve on Tuesday, Dec. 24 at 6 p.m.

In addition to the 24-hour stores, mostly all stores nationwide, except furniture galleries and select locations, will offer extended hours each night until 2 a.m. through Dec. 23.

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