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Survey: Shoppers want improved mobile grocery shopping

BY Katherine Boccaccio

New York — Aldata, part of Symphony EYC, announced Monday its second U.S. holiday shopping survey revealed that U.S. shoppers want to use their mobile phones to make shopping easier, more personalized, and to have more control over inventory, but that purchasing groceries with a mobile is still in its infancy.

Conducted by Vision Critical on behalf of Symphony EYC, the survey found that 54% of shoppers said that no lines and no waiting were the greatest benefits to shopping online for groceries.

Of those who did use their mobile phones to buy groceries online, 60% said that receiving personalized promotions on their favorite products would make shopping for groceries online easier while almost 73% said they wanted price comparison services available on their mobile phones. But an overwhelming 88.5% said that they had not yet used their mobile phone to actually buy groceries during the past 12 months.

When asked how they would like to influence the products that are stocked within their preferred grocery retailer, 85.9% would like to be able to request that a retailer carry or stock a product that they do not currently offer while 79.8% would like to be able to give their opinion on what they like/dislike about products. In fact, almost half said they would consider switching to a new grocery retailer if they could influence the products stocked.

As for grocery pick-up and delivery options, 68.7% said they preferred traditional store shopping for groceries with 40.2% wanting to order online with home delivery. When asked if they would also like to be able to order their groceries and select the relevant pick-up or delivery service through a mobile app, almost half said, “No.”

When asked how they felt about their grocery retailer knowing their shopping habits and using that information to provide products and services to fit their lifestyle, 62.2% responded that it was okay as long as their data was safe. Younger shoppers were more likely to want benefits from stores keeping their details while older shoppers were more distrustful.

A little over one third of respondents said that their friends’ Facebook likes and comments did not affect their shopping purchases at all, while almost a quarter said that they do not use Facebook. Also, it appears that the influence of Facebook diminishes with age.

“[The survey showed] there is an increasing demand to use online and mobile technologies to improve the grocery shopping experience,” said Allan Davies, CMO, Symphony EYC. “Shoppers want easier, more personalized, and more control over their choices and will make decisions on where they shop based on the level of these services.”

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S.Gacho says:
Mar-21-2013 07:40 am

sometime performance of a
sometime performance of a product or store can be measure by surveys or how many people come to your shop. - JustFab

S.Gacho says:
Mar-21-2013 07:40 am

sometime performance of a product or store can be measure by surveys or how many people come to your shop. - JustFab

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Loehmann’s selects MID Retail’s planning and allocation software

BY Katherine Boccaccio

New York — MID Retail Inc. announced Monday that discount fashion retailer Loehmann’s has selected its Advanced Merchandise Planning and Advanced Allocation software to forecast store-level demand, accurately generate buying plans, and intelligently manage the flow of merchandise to retail stores.

“MID Retail’s tight integration between the planning and allocation processes, as well as its ability to completely automate our allocation workflows, will make our headquarters personnel more productive and ensure our customers experience strong in-stock positions at all our stores,” said Josh Rosenfeld, SVP planning and allocation for Loehmann’s.

Because Loehmann’s buys merchandise opportunistically, its buying processes aren’t strictly tied to particular seasons, brands or styles, according to the company. Its merchants need to plan for a full line of apparel available across the categories and sizes its customers want to find in each individual store – without always knowing what specific merchandise will fulfill the customer needs. As Loehmann’s buyers are able to acquire the actual merchandise, the company must then intelligently allocate to its stores based on real-time customer demand.

After reviewing a number of different software options, Loehmann’s selected MID’s Advanced Merchandise Planning and Advanced Allocation software because of its ability to add value across all of Loehmann’s sophisticated forecasting, planning, and allocation processes.

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S.Gacho says:
Mar-21-2013 07:50 am

retailing business is good if
retailing business is good if you are into bulking buying and bulking selling. the more you buy the higher discount you get. - JustFab

S.Gacho says:
Mar-21-2013 07:50 am

retailing business is good if you are into bulking buying and bulking selling. the more you buy the higher discount you get. - JustFab

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NRF ‘BIG Show’ gets underway

BY Marianne Wilson

New York — The National Retail Federation’s 102nd Annual Convention & Expo, also referred to as Retail’s BIG Show, opened on Sunday, with more than 27,000 attendees from more than 70 countries around the globe. The event, taking place at the Jacob Javits Convention Center in New York City, runs through Jan. 15.

The lineup of speakers for the show ranges from designer Donna Karan to Starbucks Coffee Co. founder and CEO Howard Schultz to Walmart U.S. CEO Bill Simon. On Monday, Former U.N. Secretary General Kofi Annan will deliver the keynote address, focusing on how retailers can contribute to world peace by helping nations build economic prosperity.

On Tuesday, Amazon’s founder and CEO Jeff Bezos will accept the NRF’s prestigious Gold Award, and Christine Day, CEO of Lululemon, will accept the International Retailer of the Year Award.

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P.Lopez says:
Apr-10-2013 01:33 pm

chat random
Secretary General Kofi Annan will deliver the keynote address, focusing on how retailers can contribute to world peace by helping nations build economic prosperity. chat random

P.Lopez says:
Apr-10-2013 01:33 pm

Secretary General Kofi Annan will deliver the keynote address, focusing on how retailers can contribute to world peace by helping nations build economic prosperity. chat random

Polls

Consumer confidence is high. Is that reflected in your stores’ revenues?

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