FINANCE

Survey: Small businesses optimistic about holiday

BY Marianne Wilson

Atlanta — Small businesses are optimistic with regards to the upcoming holiday season, with 41% of businesses expecting a much stronger holiday season in 2013 than 2012, according to a survey by Kabbage, an online provider of working capital.

Small businesses also plan to increase their borrowing for the remainder of 2013 in order to meet the robust demand, the survey reported.

Other key findings from the survey include:

  • 65% of companies expect to borrow more working capital in 2013 versus 2012. Of those, 64% plan to borrow more based on expectations of stronger sales, while 20% plan to borrow more because they are more optimistic about the economy.
  • The top four sources of working capital for small businesses are credit cards, online cash advance sites, banks, and friends & family.
  • Q4 remains the busiest time for small businesses. 44% report that Oct-Dec is their busiest selling season, while 38% report consistent sales throughout the year.

The survey was conducted in July 2013 of Kabbage customers.

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STORE SPACES

Pure Madness Chocolate to open pop-up in Henri Bendel

BY Marianne Wilson

New York — Pure Madness Chocolate has announced a partnership with iconic fashion accessories retailer Henri Bendel in New York City for a pop-up space.

Pure Madness Chocolate will be available at the Henri Bendel flagship store on Fifth Avenue Sept. 4 to Sept. 9.

The brand will have a pop-up space on the second floor of the Henri Bendel 5th Avenue flagship store from Sept. 4 to Sept. 8.

"We are elated to partner with such a well-known, respected retailer like Henri Bendel," said Lynn Gonsior, president of Pure Madness Chocolate. "As a brand with close ties to indulgence, luxury, and high fashion, Pure Madness is a product we feel speaks to the Henri Bendel customer."

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News

Revolve connects data analysis points

BY Dan Berthiaume

Redwood City, Calif. — Online fashion retailer Revolve is leveraging the eCommera Dynamic Action solution to perform daily analysis of a broad set of data points. By analyzing disparate information ranging from search and affiliate data to merchandising and shipping data on a unified basis, Revolve seeks to improve its business decision-making.

Aided by the SaaS-based solution, Revolve can analyze areas such as profitability impact, media waste, product availability and customer purchase history from a single viewpoint, ranked by the profit the organization could generate by addressing each need.

“What I love about DynamicAction is that it merges together strategy consulting, business analytics, and a very deep knowledge of the data sources from which the issues stem to truly solve business problems,” said David Pujades, COO of Revolve. “We have a keen understanding of our data, and PhD mathematicians working internally on our analytics, but the value that DynamicAction can potentially bring to the table is simply something that cannot be hired internally. DynamicAction intends to link every aspect of our business, from marketing to merchandising to shipping and returns, to unveil areas of concern or growth opportunities and propose corrective actions ranked according to expected profit to the company.”

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