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Target awareness strong well before Canadian entry

BY Gail Hoffer

Cambridge, Mass. — Target should be feeling confident about its upcoming entry into Canada, as a recent survey from Kantar Retail and TNS Canada revealed that 75% of Canadians are aware of the retailer.

Furthermore, 43% of Canadian consumers said that they were likely to shop at Target Canada for grocery or health and beauty aids and 50% were likely to shop at Target Canada for general merchandise or apparel.

With so much interest in Target’s entry, it is not suprising that several Canadian retailers will likely be impacted by the retailer’s arrival. For example, Kantar Retail found that roughly seven-in-10 Superstore/Joe Fresh shoppers were interested in shopping at Target Canada for general merchandise and apparel. Comparatively, 63% of Costco Canada’s shopper base, 59% of Walmart Canada’s base, and 56% of Canadian Tire’s/Mark’s base stated interest in shopping at Target Canada for general merchandise or apparel.

“Target Canada has broad appeal,” notes Robin Sherk, senior analyst at Kantar Retail and primary author of the study. “Given that the retailer only recently began local marketing efforts, its awareness – and likely interest in its offer – will further expand,” she adds. “For suppliers working with Target, this is encouraging and reinforces expectations that shopper visitation will be strong when it opens.”

To receive a copy of the Kantar Retail study or to speak with a Kantar Retail analyst, contact Katherine Clarke at [email protected].

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Gap Inc. streamlines leadership to fuel growth

BY Gail Hoffer

San Francisco — Gap Inc. is bringing several of its divisions under the leadership of one executive in order to fuel long-term growth.

With the start of the 2013 fiscal year, the company will bring together its North American, international, online, outlet and franchise divisions under a single global executive for each of its Gap, Banana Republic and Old Navy brands. In addition, the company will form a new Innovation and Digital Strategy team to further its leadership position in this area.

“Our strong performance gives us the confidence to make this move to bring each brand together with the goal of gaining market share around the world and enhancing shareholder value,” said Glenn Murphy, chairman and chief executive officer of Gap Inc. “The global teams will move even faster in anticipating and responding to the ever-evolving needs of customers, delivering consistently great product around the world.”

Effective Nov. 5, the following members of the company’s management team will begin to transition into their new roles in preparation for the upcoming fiscal year:

At Gap brand, Steve Sunnucks, current president of the Gap Inc. international division, will become global president, based in New York. Mark Breitbard, the senior product leader for the brand in the United States and Canada, will take on an expanded role based in San Francisco as President of Gap North America, reporting to Sunnucks.

Art Peck, the current president of Gap North America, has been appointed president of the new innovation, digital strategy and new brands division. Peck will build upon the company’s leadership position in e-commerce and oversee further investments to provide our portfolio of brands with world-class digital capabilities and expertise. He will also guide the development and growth of the Athleta and Piperlime brands.

At Banana Republic, Jack Calhoun, the established president for North America, will become global president and expand his focus to include all channels and markets globally. The brand’s top merchant, Julie Rosen, will take on additional responsibility for the brand’s North American performance, while continuing to lead global product, reporting to Calhoun.

At Old Navy, as previously announced, Stefan Larsson, a veteran of global retailer H&M, started earlier this month as global president. Jill Stanton, the former Nike executive who has served as a creative advisor to Old Navy this year, joins the brand full-time overseeing all aspects of product design, development and production, reporting to Larsson.

Tthe current, dedicated team in Shanghai, led by Redmond Yeung and Jeff Kirwan, will be overseen by Murphy in the new fiscal year. Nancy Green, product leader for Old Navy, will assume a new role supporting China with responsibility for guiding the product assortment and merchandise for the market.

The company also announced that Toby Lenk, president of its online division, will leave Gap Inc. in February 2013, after ensuring a smooth transition. Lenk has indicated his desire to return to his entrepreneurial roots. Under his leadership, the online division has been a stellar performer and is expected to deliver $2 billion in sales ahead of its 2014 goal.

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Waste Management, Sam’s Club partner to help small businesses

BY Staff Writer

Houston — Waste Management has partnered with Sam’s Club to provide membership discounts to small and medium business customers, allowing them access to Sam’s Club’s savings on bulk merchandise and supplies.

“We’re proud to offer services and discount programs to our customers, especially with today’s tough economy,” said Downs Deering, VP Waste management’s small and medium business solutions division. “It’s our way of helping to promote the success of American businesses, and a way to say ‘thank you’ to our customers for their loyalty.”

Waste Management will offer Sam’s Club small business members their first month of solid waste and recycling collection service free when they add a new service. And, Sam’s Club will offer a special membership discount to Waste Management’s small and medium business customers.

“Aligning with Waste Management allows Sam’s Club to provide savings to our business members and the small business community,” said Mike Turner, senior vice president of membership at Sam’s Club. “Expanding our member benefits to environmental and waste service savings restates our commitment to seeing small businesses succeed by providing essential items and services at an exceptional value.”

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