OPERATIONS

Target offers free shipping on web orders of $50 or more

BY Dan Berthiaume

Minneapolis – Nearly all online orders of $50 or more at Target will now qualify for free shipping. The new policy, which takes effect June 23, makes tens of thousands more products eligible for free shipping.

Only oversize and heavy items will be excluded and subject to a handling fee. Target now matches Wal-Mart’s online free shipping offer but still has a higher threshold than the $35 free shipping offer from Amazon.com. Participants in Target’s Red Card loyalty program, which is free to join, always get free online shipping.

In addition to the new shipping policy, customers can now also browse Target.com for most in-store merchandise and purchase many of those items online to pick up in-store.

“We’ve heard from guests they don’t fully understand our shipping policy – so we’ve changed it to make it simpler and reduce the friction in making purchases on the site,” said Jason Goldberger, senior VP, Target.com and mobile. “Providing our guests a better free shipping offer is just one of the many ways we continue to improve the Target.com experience.”

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Starbucks shakes up afternoons with soda, sandwiches

BY Dan Berthiaume

Seattle – Starbucks appears to be targeting afternoon shoppers with new soda and sandwich offerings. Starting June 24, Starbucks is expanding its cold beverage portfolio with the addition of Fizzio handcrafted sodas at about 3,500 U.S. locations.

Fizzio sodas are carbonated fresh behind the counter and debut in three flavors. Starbucks estimates the global carbonated beverage market is worth $415 billion.

The retailer is also debuting two new sandwich options – turkey pesto panini and grilled cheese. In addition, two new Teavana iced tea flavors, as well as the option to add Fizzio carbonation to Teavana iced tea beverages, will debut June 24.

“We have heard from our customers that they’re looking for more refreshing, cold beverages, especially during the warm summer months,” said Cliff Burrows, group president, U.S., Americas and Teavana.

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Teavana president joins Starbucks board

BY Staff Writer

Cincinnati – Annie Young-Scrivner, executive VP of Starbucks Coffee Company and president of its Teavana business, has been elected to the Macy’s Inc. board of directors. The addition of Young-Scrivner brings the size of the Macy’s board of directors to 11 members.

“Annie Young-Scrivner is an extraordinarily talented executive and business leader with an impressive track record of success in marketing, brand-building and innovation on a regional, national and international level,” said Terry J. Lundgren, Macy’s Inc. chairman and CEO. “She will be a significant asset to our company, given the important role that our directors play in guiding the company’s strategic direction in satisfying emerging consumer demand.”

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