OPERATIONS

Target partners with CNET to offer expert product reviews on electronics

BY Staff Writer

Minneapolis — Target Corp. announced a partnership with CNET – a top website for consumer electronics and tech news – to provide guests with CNET Editors’ Picks for Target, in time for the holiday season. The collaboration is part of a larger, ongoing partnership between Target and CNET.

Beginning Nov. 11, Target guests can shop the electronics department with even more confidence and ease thanks to unbiased expert reviews that will appear with select electronics items both on-shelf at all Target stores nationwide and within the “Expert Review” tab on Target.com.

“We want our guests to think of Target first when it comes to their consumer electronic needs,” said Scott Nygaard, VP merchandising, electronics at Target. “We know our guests find expert reviews helpful when making purchasing decisions; as the respected industry expert, CNET was a clear choice to provide this expertise to Target’s guests.”

The new feature will include 25 product reviews across Target’s electronics department. CNET editors rated products based on ease of use, style and value. The product reviews will be clearly visible in stores, with on-shelf signage prominently featuring the CNET logo and qualifying criteria, such as “Best first digital SLR” for the Nikon D3100. Shoppers can use the QR code on the signs to access the full product review on the chain’s website.

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REAL ESTATE

Dick’s Sporting Goods announces three new store opening

BY Marianne Wilson

New York — Dick’s Sporting Goods Inc. opened three stores, including one relocated store, on Nov. 7. Of the two new stores, one was located at Stoneridge Village, Jefferson City, Mo.; and the other at Spokane Valley Mall, Spokane, Wash. The retailer relocated its N. Springboro Pike store to Dayton Mall, Dayton, Ohio.

In October, Dick’s celebrated the opening of 17 stores throughout the United States.

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News

Starbucks goes live with Square Wallet mobile payment application

BY Marianne Wilson

Seattle — Starbucks Coffee Co. on Thursday started will accepting Square’s mobile payment application, Square Wallet, in approximately 7,000 U.S. Starbucks stores.

The new application, which allows customers to pay at Starbucks and explore nearby businesses, browse menu information, store hours and transaction history on their phone, is in addition to Starbucks own mobile payment applications on iOS and Android.

“Starbucks was the first national retailer to offer its own mobile payment technology combined with a world-class loyalty program in January 2011, and we have seen a tremendous response from our customers with more than 100 million mobile transactions occurring in our U.S. stores since its launch,” said Adam Brotman, Starbucks chief digital officer.

To use the Square Wallet application, customers simply download it to their iOS or Android device to set up an account. Customers tap “pay here” and scan their QR code – similar to the customer experience on the existing Starbucks mobile payment applications. Their digital receipt appears instantly.

“Square Wallet gives people an easy way to pay at Starbucks and neighborhood businesses,” said William Henderson, Square Wallet director. “We’re excited to work with Starbucks to introduce a broad new group of people to the benefits of using Square."

The Starbucks Digital Network in Starbucks stores will feature the Square directory so customers can discover neighborhood businesses near their favorite Starbucks store.

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A.Charli says:
Apr-05-2013 06:42 am

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A.Charli says:
Apr-05-2013 06:42 am

The Importance Of Mobile Phone Is Increasing Day By Day And All Activities Of Life Are Going To Move On Mobile Media. Mobile Phones Also Supports The Payment Issues And Have The Ability To Solve This Problem In Well Manners. http://www.mobiespion.com/absolute-blackberry-spy-software/

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