News

Tommy Bahama taps Hybris to enhance omni-channel capabilities

BY Marianne Wilson

New York — Tommy Bahama has selected the Hybris commerce platform to improve its omni-channel commerce capabilities. The apparel retailer has seen growth in it online commerce throughout the past few years. Tommy Bahama also offers in-store kiosks, where shoppers can access a commerce channel that enables an "endless aisle" of available products — allowing shoppers to access out-of-stock or online-exclusive items directly in-store.

To ensure the brand’s continued global expansion, and to establish a foundation for market and channel growth, Tommy Bahama decided to deploy a more robust commerce platform that it could integrate with its existing Adobe Experience Manager solution.

"Omni-channel commerce combined with a customized user experience is extremely important to us," said Lisa Atwood, senior VP of e-commerce at Tommy Bahama. "We selected Hybris because we needed a true omni-channel commerce platform that could be deployed in an aggressive timeframe and seamlessly integrate with our existing Adobe investment. Hybris is uniquely positioned to meet our criteria and is simply the best solution for enabling us to scale our commerce technology with our agile growth agenda in mind."

Hybris offers brands a single stack, all-in-one commerce solution, designed to enhance the value of Adobe and similar technologies throughout the enterprise.

Tommy Bahama also selected Acquity Group to assist with the implementation of the Hybris platform. Acquity Group has a longstanding relationship with Hybris.

Tommy Bahama owns and operates more than 100 Tommy Bahama stores worldwide.

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FINANCE

Destination XL Group swings to loss in Q2, revises guidance

BY Katherine Boccaccio

Canton, Mass. — Big and tall men’s apparel retailer Destination XL Group recorded a $1.6 million loss in the second quarter, compared with a profit of $1.2 million in the year-ago period. Sales dipped 3% to $97.6 million from $100.5 million, and same-store sales rose 6.9%.

Aggressive advertising centered around a national ad campaign to ramp up sales cut into second quarter results, which were forecast as break-even. To compensate, the retailer said it will eliminate fall catalogs and reduce the number of store openings from a planned 57-64 to between 55 and 58.

For the year, Destination XL now foresees a loss instead of the previously predicted break-even results.

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FINANCE

Ross Stores Q2 earnings beat estimates

BY Katherine Boccaccio

Pleasanton, Calif. — Ross Stores Inc. reported a profit of $213 million for the second quarter, compared with $182 million last year and beating Wall Street’s expectations.

Revenue rose 9% to $2.5 billion, matching forecasts. Same-store sales edged up 4%, compared to a 7% rise in the same period last year. However, the retailer expressed caution about the months ahead.

"Looking ahead, given the ongoing uncertainty in the macro-economic environment and the potential for a more promotional and competitive retail climate, we believe it is prudent to maintain a somewhat cautious outlook for the remainder of the year,” said Michael Balmuth, CEO.

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