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Toys ‘R’ Us opens Halloween ‘Boo-tiques’

BY Dan Berthiaume

Wayne, N.J. – Toys ‘R’ Us is opening Trick ‘R’ Treat “Bootiques” inside Toys "R" Us stores nationwide and online at Toysrus.com. These in-store shops feature a broad assortment of Halloween costumes, accessories, candy, gear and more.

In addition, from now through Halloween, Toys “R” Us will offer a dedicated Halloween hub on its e-commerce site. The retailer will also place themed interactive content on its Facebook, Twitter, Pinterest and Instagram channels, including photos from allowing customers to upload photos using the hashtags #Halloween and #BabiesFirstHalloween.

"At Toys "R’ Us, we are excited to offer a one-stop-shop for families looking to make their Halloween frightfully fun," said Lisa Harnisch, senior VP, general merchandise manager, Toys "R" Us, U.S. "From the year’s hottest costumes for kids and innovative dress-up themes for the whole family, to eerie decor and online activities, we are dedicated to providing our customers with affordable, on-trend merchandise for the Halloween season."

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Big Lots board joins NACD

BY Dan Berthiaume

Columbus, Ohio – Big Lots, Inc. has joined the National Association of Corporate Directors (NACD) as full board members.

"We are honored to join the distinguished and diverse group of directors who comprise NACD’s full board members," said Philip E. Mallott, chairman of the board at Big Lots. "The resources, insights, and connections NACD offers will be valuable assets to our company as we continue to strengthen our corporate governance practices."

NACD full board member companies range in size from large-cap to small-cap companies. Through their membership, these companies share and gain insights about current and emerging issues and take part in NACD’s director education programs.

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Webinar Today: Creating the Ultimate Customer Experience

BY Marianne Wilson

New York — As more dollars are spent online and consumers become savvier in product knowledge and comparison shopping, retailers must rethink their customer experience strategies.

Chain Store Age’s Webinar, “Creating the Ultimate Experience: Research Shows How to Increase Customer Loyalty,” will provide insight into how retailers can capture more revenue through a consistent and well-executed customer experience. Webinar attendees will receive a complimentary research report detailing the full research findings.

Thursday, September 26, at 2 p.m. (EDT). Register here.

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