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Wal-Mart To Host Review of In-Store Programming

BY CSA STAFF

Bentonville, Ark., Wal-Mart Stores and Premier Retail Networks (PRN) will host a presentation on Sept. 21, in Bentonville, Ark., to look at how integrated communications programs can enhance the brand-building strategy of advertisers in today’s retail and advertising landscape. PRN is the provider of Wal-Mart’s customized in-store television programming. The presentation will feature executives from Wal-Mart, walmart.com and PRN and industry experts.

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SmartBargains Names New CEO and President

BY CSA STAFF

Boston, Off-price e-retailer SmartBargains named Benjamin Fischman as president and CEO. Fischman previously headed the company’s marketing and sales efforts. Prior to joining SmartBargains, he founded Lids Inc., a specialty hatwear retailer.

SmartBargains also announced that it has received a commitment for $18 million in equity funding from its investors, including Highland Capital Partners, Maveron, General Catalyst, Gordon Bros. and Time Warner.

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SmartBargains Names New CEO and President

BY CSA STAFF

Boston, Off-price e-retailer SmartBargains named Benjamin Fischman as president and CEO. Fischman previously headed the company’s marketing and sales efforts. Prior to joining SmartBargains, he founded Lids Inc., a specialty hatwear retailer.

SmartBargains also announced that it has received a commitment for $18 million in equity funding from its investors, including Highland Capital Partners, Maveron, General Catalyst, Gordon Bros. and Time Warner.

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Polls

Consumer confidence is high. Is that reflected in your stores’ revenues?

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