Walmart marketplace expands breadth of merchandise
Walmart is streamlining how its third-party suppliers connect with its marketplace.
Acenda announced Wednesday that it has integrated with Walmart.com's global marketplace, connecting Acenda store owners and third-party sellers with Walmart's significant customer base. Acenda now helps retailers and brands optimize their product listings across major marketplaces including Walmart, Amazon, Google and eBay as well as leading retailers.
"Acenda is fundamentally improving online retail and making it efficient through advanced data analytics, AI and continuous process improvement," stated Gavin Mandelbaum, CEO Acenda. "Our goal is to provide the vendor community with advanced tools to compete in today's retail environment. We are honored to be a strategic solution provider for Walmart.com."
According to comScore, Walmart.com is one of the largest e-commerce sites, with up to 100 million unique monthly visitors. Acenda's integrations with leading marketplaces including Walmart allow sellers to efficiently automate and manage the online selling process across all marketplaces, from a single platform, while customizing content, optimizing listings and analyzing performance.
Study: Most consumers believe their payment data is at risk
Consumers across the globe agree that the volume of criminals trying to steal their credit and debit card data is increasing — and retailers aren’t equipped to fight back.
This was according to “Consumer Payment Card Data Security Perceptions, from Transaction Network Services (TNS). The study interviewed 1,037 U.S. adults, 1,002 Australian adults, and 1,010 U.K. adults between May 4-8.
Eighty five percent of adults in the United States, United Kingdom and Australia believe there are more cyber-criminals just waiting to grab their payment card data. More than two-thirds are concerned about the security of their payment card data, and 38% feel their private credit or debit card data has been put at risk by a data breach, irrelevant of whether they subsequently were a victim of fraud.
“While the payments industry has made significant advances in protection in recent years, criminals continue to find increasingly sophisticated ways to target valuable payment card data,” said Lisa Shipley, executive VP and managing director of TNS’ Payment Network Solutions. “One in five respondents in our survey confirmed their credit or debit card data had been used fraudulently in the last two years, so this highlights that we must continue to drive forward with new security measures.”
One of these solutions is encryption. A majority of consumers are in favor of the security measure, with 74% saying they believe this would securely protect their personal data.
“Our survey unveils high levels of concern about the security of payment card data and strong feelings among consumers that banks, retailers and other organizations involved in the payment card industry need to do more to protect their personal data,” Shipley added.
Amazon’s fulfillment arm will pay full price to bolster global inventory
Amazon is making its marketplace sellers an offer that is hard to refuse.
The online giant’s Fulfillment by Amazon (FBA) division is rolling out a new program that will buy products from third-party merchants at full price, then sell them to consumers across the globe. The program is a move to build Amazon’s global inventory, according to CNBC.
According to an email shared with CNBC, Amazon said, “For a limited time, there will be no additional fees, and we will purchase inventory from you at your local marketplace offer price.”
Amazon contacted thousands of third-party retailers via e-mail inviting them to take part in the new program. While Amazon would take a loss on profits, the online giant expects the program to boost delivery efficiency.
The new program follows a similar rollout in Europe, according to the report.
With FBA, merchants pay a fee to have their inventory stored in Amazon's fulfillment centers, and utilize the company's supply chain and shipping operations. In 2016, FBA delivered more than 2 billion items worldwide, and active sellers worldwide using the FBA service grew more than 70%, according to Amazon.
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