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WE Fashion partners with third party to execute WINGS initiative

BY CSA STAFF

Breda, Netherlands As WE Fashion prepares to jump into its full-scale implementation of a new retail platform provided by Redwood Shores, Calif.-based Oracle, the retailer is tapping the expertise of an IT partner to steer the installation.

WE Fashion’s WINGS project, an acronym for WE Implementing New Generation Systems, revolves around the addition of the Oracle Retail platform, infrastructure that will support the company’s expansion plans and the introduction of new services, such as e-commerce and franchising. By partnering with Reading, U.K.-based Wipro Retail, WE Fashion now has an IT partner that will help it integrate and maintain the technology.

Wipro Retail will implement the Oracle Retail Warehouse Management System and Oracle Merchandise System Version 13, which will encompass core merchandising, price management, allocation and import management.

These modules will be linked through Oracle’s Internal Integration Platform. The WMS will be synchronized with the merchandising solution, according to a company statement.

“WE Fashion recognizes the importance of deploying systems that will support our expansion long-term, and enable us to maintain an intimate understanding of customer demand,” said WE Fashion’s CIO Koen Aben. “We are looking to continue improving our results and to achieve this we need to have cutting-edge technology.”

The platform is on track to be fully installed by January 2010.

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Macy’s suffers 1Q loss, but sees boost online

BY CSA STAFF

CINCINNATI Macy’s reported a net loss of 21 cents per diluted share for the first quarter of 2009. In the first quarter of 2008, Macy’s lost 14 cents per diluted share.

“We continue to successfully navigate this very difficult economic environment,” said Terry Lundgren, Macy’s chairman, president and CEO. “Our first quarter sales were consistent with our initial expectations, while earnings and cash flow performance were better than expected.

Sales in the first quarter totaled $5.199 billion, down 9.5% from total sales of $5.747 billion in the first 13 weeks of 2008. On a same-store basis, Macy’s first quarter sales were down 9%.

Online sales (macys.com and bloomingdales.com combined) were up 16.2% in the first quarter of 2009 and positively affected the company’s first quarter 2009 same-store sales by 0.5 percentage points. Online sales are included in the same-store sales calculation for Macy’s.

Macy’s is maintaining its guidance for fiscal 2009 sales to be down between 6% and 8%, and for earnings of 40 cents to 55 cents per diluted share, excluding division consolidation costs. The company expects it will exceed this guidance if the economy improves in the second half of the year. The company expects to book approximately $230 million in division consolidation costs in the final three quarters of 2009.

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Payless helps give NYC kids some fresh air

BY CSA STAFF

NEW YORK CITY and TOPEKA, Kan. Payless has partnered with The Fresh Air Fund once again for the Friendship Shoe program designed to raise money and awareness for the nonprofit organization and its mission to give inner-city children from New York City “fresh air” through free summer experiences at Fresh Air Fund camps and with host families in “Friendly Towns” outside the city.

Payless is now selling its “Friendship Shoe” for $17.99 in children’s sizes and $22.99 in adult sizes, while supplies last, at about 280 Payless stores in the New York City metro area (including stores in Connecticut, Pennsylvania and New Jersey) and on Payless.com. Payless will donate 100% of the net profits from the sale of the Friendship Shoe to The Fresh Air Fund.

“Our Friendship Shoe celebrates friendship – it’s a unique item for children to carry out the time-honored tradition of sharing each other’s signatures — and it’s fully philanthropic, helping give summer camp opportunities to children who might not have them,” said LuAnn Via, president of Payless ShoeSource. “This is our third year with this program and we are thrilled to partner with The Fresh Air Fund on an empowering initiative that will ignite a range of possibilities for children, and especially to help Fresh Air Fund kids to get out of the city this summer and experience new friends, new venues, and new activities.”

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