REAL ESTATE

Westfield and Geopon team to launch mobile coupon app

BY Katherine Boccaccio

Miami — Mobile coupon application provider Geopon said Tuesday that it has collaborated with mall owner Westfield to debut an Android app that combines geo-targeted coupons with electronic reward programs and payment processing.

The new app launched Tuesday in the South Florida market and, said Geopon, will soon be joined by the iPhone, which is currently in beta testing.

The entire platform will be unveiled on Sept. 6 at the Westfield Broward Mall, in Plantation, Fla.

“With the ever changing new media landscape and the huge progress location-based mobile coupon apps have been making in recent years, we found Geopon offers a revolutionary way for retailers to interact with shoppers through behavioral targeting, geo-targeting and demographic targeting while they are in the vicinity of the mall on their mobile devices,” said Andrew Martineau, marketing director at Westfield Broward.

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Oct-08-2012 01:43 pm

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H.Hashimamlar says:
Oct-08-2012 01:43 pm

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STORE SPACES

Safeway in Bozeman, Mont., awarded LEED Silver

BY Staff Writer

New York — Safeway’s store in Bozeman, Mont., was recently awarded LEED (Leadership in Energy & Environmental Design) Silver certification by the U.S. Green Building Council. It is the first LEED for Retail certified store in the state of Montana, and one of roughly 200 LEED-certified grocery stores in the United States.

Designed by MulvannyG2 Architecture, the store opened in December 2011. So much of the waste stream was diverted from landfills during construction that Safeway earned exemplary performance credit through USGBC and 50% of materials used in construction came from within a 500 mile radius.

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News

Barnes & Noble finds new opportunity for Nook expansion

BY CSA STAFF

NEW YORK — Customers who want to explore digital reading, but aren’t ready to commit to buying an e-reader can now do so through Barnes & Noble’s new Nook for Web service. The service is free and customers need only a PC or Mac browser to access the content. No software download, sign-in or Nook account is required. According to the company, the service will be available this fall on Internet-enabled tablets, smartphones and other mobile devices.

To encourage customers to try the service, Barnes & Noble is offering six bestselling Nook Books including" Map of Bones" by James Rollins, "Sex and the "by Candace Bushnell, "The Vow" by Kim Carpenter, "The Boxcar Children Summer Special" by Gertrude Chandler Warner, "Brave" by Tennant Redbank and "Perfect Island Getaways" by Patricia Schultz,

“Nook for Web makes it easier than ever for anyone – from Nook customers to those experiencing digital content for the first time – to access and read books online,” said Jamie Iannone, president digital products at Barnes & Noble. “There’s no need to download special software to access your digital library – Nook for Web seamlessly combines Barnes & Noble’s best-in-class digital reading experience and unrivaled Nook Store to deliver an immersive, easy-to-use solution for readers to consume millions of titles right from their Web browser.”

Nook for Web is now available at www.nook.com/NOOKforWeb.

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