Zale makes executive appointments
Dallas — Zale Corp. announced that Jeannie Barsam has been named senior VP merchandise planning and allocation. She was most recently senior VP planning, allocation and company planning for Charlotte Russe.
In other appointments, Zale named Toyin Ogun as senior VP human resources and customer service. Prior to that, he was senior VP human resources, L.L. Bean.
Boot Barn relaunches e-commerce site on Demandware platform
Burlington, Mass. — Demandware announced that Boot Barn, the largest western wear retailer in the world, has relaunched its e-commerce site, BootBarn.com, on the Demandware Commerce platform. Launched in September, the site kicked into high gear with a large boost in online sales during the 2010 holiday season and has continued its strong momentum into 2011.
Replacing its legacy in-house platform, Boot Barn selected Demandware Commerce because of its ability to scale to support the company’s growth and the powerful merchandising functionality that makes it easy to keep up with its dynamic marketing campaigns, Demandware said. Advanced capabilities such as Active Merchandising allow Boot Barn merchants to control all online merchandising interactions across search, personalization, analytics, promotions and catalog with a single, task-based user interface.
“The footwear and apparel business is highly competitive so we needed to upgrade our older ecommerce site to one that could help us compete at a world-class level,” said Patrick Meany, CEO of Boot Barn. “We made a significant commitment and investment in our ecommerce initiatives in 2010 and our decision to work with Demandware is seriously paying off for us and helping us lay the groundwork for future growth.”
Winn-Dixie grabs hold of germ-free shopping carts
JACKSONVILLE, Fla. — Ever grab a shopping cart and think about the hundreds of hands and millions of germs that have touched it? Winn-Dixie Stores has, and the company announced that it recently signed an exclusive agreement with Green Secure Solutions Inc. to use its patent-pending process to clean, sanitize and protect shopping carts, hand baskets, handicap carts, food trays and other equipment at the grocer’s 484 stores.
“This service protects our customers’ health by using an environmentally safe product that continues to kill bacteria and other microorganisms for six months between treatments,” said Mary Kellmanson, Winn-Dixie groupVP marketing. “Green Secure Solutions has serviced every one of our stores and now they are beginning a second round of treatments, creating an invisible shield that provides additional protection for our customers and the food they’re buying.”
According to the company, Green Secure Solutions sanitizes equipment in their mobile units by usinga high-temperature, pressurized shower sterilized with hydrogen peroxide and ultraviolet light. Once the carts are dry, technicians from the Pompano Beach, Fla.-based company electrostatically apply Bioshield 75, an award-winning, water-based product that creates a highly durable coating that bonds to surfaces on which it is applied.
“Our system is the most advanced and environmentally safe technology available. There is no harmful waste water or chemicals running through a parking lot or getting into a storm sewer. Everything is self-contained in our mobile units,” said Max Ozgercin, Green Secure Solutions’ CEO. “We’re pleased that our service provides Winn-Dixie customers a difference in their lives.”