C-SUITE

Signet names CFO; creates new mall leadership team

BY Marianne Wilson

Signet Jewelers Limited has tapped a former David’s Bridal executive as its next finance head. It also is reorganizing the leadership of its core mall brands.

Signet named Joan M. Hilson as CFO, effective April 4. She succeeds Michele Santana, who will continue to serve in the role through that date.

Hilson most recently was CFO of David’s Bridal from 2014 to March 2019. Prior to that, she was the CFO of American Eagle Outfitters and held several roles within Limited Brands, including CFO of
Victoria’s Secret.

In other news, Signet is bringing the leadership of its mall-based Kay, Zales and Peoples store banners under one combined “mall leadership” team. Jamie L. Singleton, currently executive VP, Zales and Peoples, is promoted to president Kay, Zales, and Peoples, with full P&L and operational responsibilities, including merchandising, marketing, and e-commerce, for the brands.

Singleton has been with Signet for seven years. Prior to Signet, she served in senior VP roles at CPI Corp., David’s Bridal and After Hours Formalwear.

As we pursue our vision to be a share-gaining omnichannel jewelry category leader, we are taking bold steps to reorganize our leadership team,” Signet CEO Virginia Drosos said. “We believe these changes will enable us to better capture banner growth opportunities, relentlessly improve product assortment, expand our precision journey-based targeting of customers, and create a stronger omnichannel shopping experience in-store and online. This is enabled by driving strong operating efficiencies and better utilizing our scale.”

In other changes, Bill Luth, previously executive VP Kay, has been named executive VP, global store operations, with global responsibility for store operations. Luth is a 30-year Signet veteran with extensive experience in store operations. Kecia Caffie is promoted to senior VP, Piercing Pagoda.

Signet operates nearly 3,500 stores primarily under the name brands of Kay Jewelers, Zales, Jared The Galleria Of Jewelry, H.Samuel, Ernest Jones, Peoples, Piercing Pagoda, and JamesAllen.com.

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