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04/26/2022

Check out Target’s new vision for HQ work

Marianne Wilson
Editor-in-Chief
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Target is revamping its spaces as its transitions to hybrid work at its headquarters buildings.

The discounter said that most HQ team members won’t be given a set amount of time they’re expected to be onsite versus remote. Instead, each person will work with their leader to personalize a plan based on their role, team and preferences.

"We’re leaning into a ‘flex for your day’ approach and encouraging our HQ team members to test and explore when and where they need to be on any given day to do their best work,” said Steve Brophy, senior VP, future of work, HR. “They’re sharing great feedback along the way that’s helping to shape our hybrid model, and the input will help us iterate our approach into the future."

To support this shift, the retailer has invested in office space enhancements, technology and well-being resources that provide what employees have said would make it easier to support frontline teams and the business. Last fall, Target began opening newly remodeled spaces at it U.S. locations that accommodate in-person and virtual collaboration, with open-format floor plans, Zoom-enabled conference rooms, low-touch technology mobile apps and more. 

Flex Floors
In addition, the retailer is testing a “flex” floor concept at its Minnesota headquarters buildings. The concept features designated floors with spaces and amenities designed to make it easier for employees to collaborate when some are on-site and others are working remotely or from home.

Along with their personal desks, employees have access to five flex floors of innovative meeting spaces, reserve-able desks, day lockers, andsnack stations. There is also a pickup spot for Target Café and Shipt deliveries along with other amenities for comfort and convenience.

In other initiatives, Target has introduced new communication channels and programs, including a companywide communication platform on Slack and its new Purpose Network, which helps associates build connections with colleagues even if they’re working in different locations.

“This spring and summer, our HQ team will continue to experiment with how and when they use our provided sites and resources to be most effective, and share feedback along the way as they develop their hybrid routines,” Target stated in a blog post. “The goal is to make it easier for our teams to collaborate — and ensure all team members feel included and cared for at Target — as we continue to deliver for our guests and communities.”