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01/26/2022

David’s Bridal continues store expansion

Marianne Wilson
Editor-in-Chief
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David’s Bridal is growing its portfolio.

The bridal and special occasion clothing will open two stores in the first quarter of 2022, in West Chester Township, Ohio, and at Del Amo Fashion Center Torrance, Calif. The new locations continue the momentum that David’s built in the back half of last year, with new stores in Naperville, Ill., and Clive, Iowa.

The West Chester Township and Torrance stores are strategically located in shopping areas to better reach and serve their new and existing customer base. The opening of the locations is part of a continuing commitment to update and improve David's existing store base and its physical footprint to better serve the modern customer, the company said. 

"We are focused on continuing to expand and enhance our customers' shopping experience," said Bob Walker, chief field operations and store experience officer, David’s Bridal, which has more than 300 stores located across the United States, Canada, U.K, along with franchise locations in Mexico. "Serving her is what we do, and we are committed to offering the best in-store experience from the moment she steps into our stores to when she finds her dream dress and beyond.”

David’s has launched a number of new initiatives during the past 18 months, including most recently a “Guaranteed in Stock and Ready to Ship” bridesmaid dress collection.

[Read More: David’s Bridal customers say yes to new loyalty program]